SAP Appoints New Managing Director for Singapore, Underlining Ambitions to Be Market Cloud Leader by 2020

SINGAPORESAP Southeast Asia (NYSE: SAP) today announced the appointment of Khor Chern Chuen as Managing Director for Singapore. In this new role, Khor will be responsible for business strategy development and overseeing SAP operations in Singapore, where he will report directly to Scott Russell, President of SAP Southeast Asia.

With a previous role as Head of Cloud in SAP Southeast Asia, Khor was responsible for the overall SAP Cloud business in Southeast Asia, including revenue, demand management, strategy, and industry cloud go-to-market plans. As part of his new portfolio, Khor will also lead the SAP Singapore team to help businesses run simpler through co-innovation projects, as well as continue to cultivate the workforce of the future.

Commenting on Khor’s appointment, Scott Russell, President for SAP Southeast Asia said: “Singapore is a key market for us in the region, being the headquarters for our operations in both APJ and Southeast Asia. It is also a hotbed for developing innovation and innovators, and is the top country in ASEAN for innovation as ranked by the Global Innovation Index. We have been investing in our relationships with customers and partners to drive our Singapore Smart Nation Vision 2020 forward, and I am confident that Khor will be able to deliver accelerated growth for our business in the market.”

Earlier in 2017, SAP reiterated its strategy to help customers navigate the challenges in the new digital economy during its Capital Markets Day. At the company’s annual customer event in Orlando, Florida in May, SAP launched a series of new products targeted at enhancing the value proposition of live business as the company advances its vision to help the world run better.

“There are plenty of opportunities in Singapore as the government advances its Smart Nation agenda. We’re already seeing huge investments in digital technologies such as big data as well as machine learning, analytics and blockchains and expect this to go on an upward trajectory as the government implements the recommendations put forward by the Committee on the Future Economy earlier this year. SAP has a solid track-record of delivering innovative solutions to our customers and helping them navigate the new digital environment. I look forward to this exciting chapter of leading SAP Singapore as we continue to partner our customers in achieving Singapore’s Smart Nation vision,” said Khor Chern Chuen, Managing Director, SAP Singapore.

Khor began his IT career in 2001, and joined SAP in 2007 where he has been managing large and strategic customer accounts. He was most recently appointed as the Head of SAP Cloud business for the Southeast Asia region in 2016 where he was responsible for SAP’s overall Cloud business in SEA, supporting SAP’s overall vision and strategy to be a true cloud company in the region.

About SAP
As market leader in enterprise application software, SAP (NYSE: SAP) helps companies of all sizes and industries run better. From back office to boardroom, warehouse to storefront, desktop to mobile device – SAP empowers people and organizations to work together more efficiently and use business insight more effectively to stay ahead of the competition. SAP applications and services enable more than 350,000 business and public sector customers to operate profitably, adapt continuously, and grow sustainably. For more information, visit www.sap.com.

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