{"id":2248,"date":"2021-09-16T02:22:44","date_gmt":"2021-09-16T02:22:44","guid":{"rendered":"https:\/\/news.sap.com\/sea\/?p=2248"},"modified":"2023-04-06T17:23:43","modified_gmt":"2023-04-06T17:23:43","slug":"sap-named-a-leader-in-2021-gartner-magic-quadrant-for-digital-commerce","status":"publish","type":"post","link":"https:\/\/news.sap.com\/sea\/2021\/09\/sap-named-a-leader-in-2021-gartner-magic-quadrant-for-digital-commerce\/","title":{"rendered":"SAP Named a Leader in 2021 Gartner Magic Quadrant for Digital Commerce"},"content":{"rendered":"<p class=\"lead\"><strong><em>WALLDORF<\/em><\/strong>\u00a0\u2014\u00a0<a href=\"https:\/\/www.sap.com\/sea\/index.html\">SAP SE<\/a>\u00a0(NYSE: SAP) today announced it has been named a Leader in the 2021 Gartner\u00ae Magic Quadrant&#x2122; for Digital Commerce* for the seventh time. In its latest 2021 report, Gartner assessed solutions from 17 vendors including\u00a0<a href=\"https:\/\/www.sap.com\/sea\/products\/crm\/e-commerce-platforms.html\">commerce solutions from SAP<\/a>.<\/p>\n<p>Brands globally, including appliance manufacturer De\u2019Longhi, nutritional products distributor Kyani and retailer Abrakadabra, have recently selected SAP solutions to help deliver a rich, personalized omnichannel e-commerce experience that is reliable and scales to meet the demands of their customers.<\/p>\n<p>\u201cWe believe this latest positioning as a Leader by Gartner is why brands across industries and geographies are turning to SAP to broaden their commerce reach without compromising flexibility,\u201d said Nuno Pedro, global head, Commerce Solutions, SAP. \u201cDigital commerce solutions from SAP enable success across different industries, marketplaces and business models by providing customers enjoyable, individually relevant, in-the-moment experiences.\u201d<\/p>\n<p><a href=\"https:\/\/www.sap.com\/sea\/products\/crm\/e-commerce-platforms.html\">Digital commerce solutions from SAP<\/a>, which include\u00a0<a href=\"https:\/\/www.sap.com\/sea\/products\/commerce-cloud.html\">SAP Commerce Cloud<\/a>\u00a0and\u00a0<a href=\"https:\/\/www.sap.com\/sea\/products\/crm\/e-commerce-platforms.html#upscale-commerce\">SAP Upscale Commerce<\/a>, help brands convert more customers by turning engagements into personal, shoppable moments. Additional companies that recently chose digital commerce solutions from SAP in the first half of 2021 include the following:<\/p>\n<ul>\n<li><strong>Hangcha Group<\/strong>\u00a0is one of the largest forklift manufacturers in China and among the top 10 in the world. Hangcha Group chose SAP Commerce Cloud to simplify its front-end sales order intake process and integrate with its back-end digital core system, supporting the group\u2019s business transformation and boosting sales revenue.<\/li>\n<li><a href=\"https:\/\/news.sap.com\/2021\/06\/sapphire-now-sap-upscale-commerce-midmarket-brands\/\"><strong>JOY<\/strong><\/a>, a Swedish fashion retailer, no longer has any physical stores and is instead focusing on e-commerce and personalized fashion advice. Its founders see JOY as a startup building next-generation e-commerce based on AI and slow fashion \u2014 a more sustainable alternative with clothes lasting several seasons. JOY is also the first company in the world that has selected the combination of the cloud-based solution SAP Upscale Commerce and the SAP Emarsys Customer Engagement platform.<\/li>\n<li><strong>Perfumes y Esencias Fraiche<\/strong>, a Mexican company specializing in fragrances and essences that serves more than 20 million people through different sales channels, chose SAP Commerce Cloud and SAP Marketing Cloud. With these solutions, the company can strengthen its online presence to meet new consumer needs, using a solid digital strategy that enables personalized fragrance sales for its customers and through thousands of distributors.<\/li>\n<li><a href=\"https:\/\/news.sap.com\/2021\/05\/leading-european-organizations-deichmann-chemie-sap-cx\/\"><strong>WAGO Kontakttechnik GmbH &amp; Co<\/strong><\/a>. KG is a leading German manufacturer of electrical connections and components, and a specialist in spring clamps for automation. It recently implemented SAP Commerce Cloud solutions as part of its cloud transformation. With SAP Commerce Cloud integrated with SAP Marketing Cloud and the SAP ERP application, it plans to provide a great e-commerce experience for its business-to-business (B2B) customers.<\/li>\n<li><a href=\"https:\/\/news.sap.com\/2021\/05\/leading-european-organizations-deichmann-chemie-sap-cx\/\"><strong>Wacker Chemie<\/strong><\/a>\u00a0is a leading German player in highly developed specialty products for several industrial sectors. It recently implemented SAP Commerce Cloud as its new B2B e-commerce system to increase sales and improve customer satisfaction.<\/li>\n<\/ul>\n<p>Digital commerce solutions from SAP are part of the\u00a0<a href=\"https:\/\/www.sap.com\/sea\/products\/crm.html\">SAP Customer Experience<\/a>\u00a0portfolio, which goes beyond traditional CRM solutions by bringing together customer data, experiential and operational data, and machine learning.<\/p>\n<p>To learn more, download a\u00a0<a href=\"https:\/\/www.sap.com\/cmp\/cx\/gartner-magic-quadrant-e-commerce\/index.html?campaigncode=CRM-HY21-CIP-AGTMQDC&amp;source=onlinedisplay-glo--commerce-led-experiences\">complimentary copy of the report<\/a>, including Gartner\u2019s in-depth analysis of the digital commerce landscape.<\/p>\n<p>SAP was also recognized for the third consecutive year as a Leader in the\u00a0<a href=\"https:\/\/news.sap.com\/2021\/08\/sap-leader-2021-gartner-magic-quadrant-sales-force-automation\/\">2021 Gartner Magic Quadrant for Sales Force Automation<\/a>.** Additionally, Emarsys, now part of SAP, was recently named a Leader for the third time in the\u00a0<a href=\"https:\/\/news.sap.com\/2021\/07\/emarsys-personalization-engines-magic-quadrant\/\">2021 Gartner Magic Quadrant for Personalization Engines<\/a>.***<\/p>\n<p><strong>Media Contact:<br \/>\n<\/strong>Samantha Finnegan, +1 (415) 377-0475,\u00a0<a href=\"mailto:samantha.finnegan@sap.com\">samantha.finnegan@sap.com<\/a>, ET<br \/>\n<a href=\"mailto:SAP%20Press%20Room\">SAP Press Room<\/a>;\u00a0<a href=\"mailto:press@sap.com\">press@sap.com<\/a><\/p>\n<p><small>*Gartner, \u201cMagic Quadrant for Digital Commerce,\u201d Jason Daigler, Yanna Dharmasthira, Sandy Shen, Penny Gillespie, Mike Lowndes, Aditya Vasudevan, August 31, 2021.<br \/>\n**Gartner, \u201cMagic Quadrant for Sales Force Automation,\u201d Adnan Zijadic, Ilona Hansen, Melissa Hilbert, Steve Rietberg, August 4, 2021.<br \/>\n***Gartner, \u201cMagic Quadrant for Personalization Engines,\u201d Jason McNellis, Claire Tassin, Jennifer Polk, July 19, 2021.<\/small><br \/>\n<small><em>Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner\u2019s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.<br \/>\nGartner and Magic Quadrant are registered trademarks of Gartner, Inc. and\/or its affiliates in the U.S. and internationally and is used herein with permission. All rights reserved.<\/em><\/small><\/p>\n<p><small>Any statements contained in this document that are not historical facts are forward-looking statements as defined in the U.S. Private Securities Litigation Reform Act of 1995. Words such as \u201canticipate,\u201d \u201cbelieve,\u201d \u201cestimate,\u201d \u201cexpect,\u201d \u201cforecast,\u201d \u201cintend,\u201d \u201cmay,\u201d \u201cplan,\u201d \u201cproject,\u201d \u201cpredict,\u201d \u201cshould\u201d and \u201cwill\u201d and similar expressions as they relate to SAP are intended to identify such forward-looking statements. SAP undertakes no obligation to publicly update or revise any forward-looking statements. All forward-looking statements are subject to various risks and uncertainties that could cause actual results to differ materially from expectations. The factors that could affect SAP\u2019s future financial results are discussed more fully in SAP\u2019s filings with the U.S. Securities and Exchange Commission (\u201cSEC\u201d), including SAP\u2019s most recent Annual Report on Form 20-F filed with the SEC. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of their dates.<br \/>\n\u00a9 2021 SAP SE. All rights reserved.<br \/>\nSAP and other SAP products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of SAP SE in Germany and other countries. Please see\u00a0<a href=\"https:\/\/www.sap.com\/copyright\">https:\/\/www.sap.com\/copyright<\/a>\u00a0for additional trademark information and notices.<\/small><\/p>\n<hr \/>\n<p><em><a href=\"https:\/\/news.sap.com\/2021\/09\/gartner-magic-quadrant-for-digital-commerce-sap-a-leader\/\" target=\"_blank\" rel=\"noopener\">This was originally published on the global SAP News Center.<\/a><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p><em>WALLDORF<\/em>\u00a0\u2014 SAP has been named a Leader in the 2021 Gartner Magic Quadrant for Digital Commerce for the seventh time.<\/p>\n","protected":false},"author":29,"featured_media":2249,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[5570731],"tags":[5570882,5570860,5570883,5570884,5570861,5570885],"region":[5570777],"sapn-display":[5571011,5571012,60294],"sapn-type":[4446],"class_list":["post-2248","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-crm-customer-experience","tag-digital-commerce","tag-gartner","tag-magic-quadrant","tag-sap-commerce-cloud","tag-sap-customer-experience","tag-sap-upscale-cloud","region-southeastasia","sapn-display-news-hero","sapn-display-news-spotlight","sapn-display-topic-hero","sapn-type-press-release"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.8 (Yoast SEO v27.8) - 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