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Knowledge for SAP User Groups
In today’s digital-first, mobile-dominated marketplace, customers interact with businesses across a wider range of channels and a broader life cycle than ever before. Add to…
Decentralized ID: Working Toward a Password-Free Web
SAP is working on a decentralized identification system that could replace password log ons and help usher in Web 3.0. Hear more about the project…
Smart Adoption Methodology Energizes the Customer Experience
SAP’s customer experience suite, SAP C/4HANA, offers a slew of solutions for marketing, sales, retail, and customer management. The smart adoption methodology helps companies identify…
For the American Cancer Society, Better Customer Experience Can Save Lives
The American Cancer Society fights cancer around the world through research, patient support, prevention and treatment information, and other services. Since 1991, the organization has…
The Customer Revolution: An Open Letter
Today SAP is launching SAP C/4HANA, our new customer experience suite to revolutionize customer relationship management (CRM). Just as the customer experience has reached the…
Customers Want Personalization, Just Not at Any Cost
Just a few months ago, global communications firm Edelman surveyed 33,000 consumers in 28 countries, polling them on their trust levels for NGOs, businesses, governments, and…
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