The 2018 Hasso Plattner Founders’ Award has been won by Immersive Experience from the Global Customer Operations board area. SAP CEO Bill McDermott announced the…
Hasso Plattner Founders’ Award Finalist Profile: Reimagining Customer Engagement
Put the customer at the center of everything: The New Customer eXperience team took this to heart and flipped the script on how SAP works…
Perception versus Reality: Immersive Technologies
Perception: Immersive experiences are scripted productions. Reality: Early versions of immersive technologies, which include augmented reality (AR) and virtual reality (VR), resemble their video game…
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