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Today SAP is launching SAP C/4HANA, our new customer experience suite to revolutionize customer relationship management (CRM). Just as the customer experience has reached the…
SAP Customer Data Cloud Brings Trust to Personalized Marketing Campaigns
WALLDORF — SAP SE (NYSE: SAP) today released SAP Customer Data Cloud solutions from Gigya, the industry’s only solution based on a consent-based data model….
Global SAP Survey Reveals How Public Organizations Can Connect Better to Citizens
WALLDORF — Citizens expect the same level of service provision from public organizations as they are accustomed to while shopping online. Especially Generation Z is…
Organizations Select Marketing Cloud Solution from SAP to Connect with Customers and Deliver Personalized Experiences
WALLDORF — SAP SE (NYSE: SAP) today announced that Palladium Hotel Group, dairy company Emmi Group, food and beverage distributor Atlantic Grupa and warehouse technology…
SAPPHIRE NOW Preview: How to Become an Intelligent Enterprise with Machine Learning
Machine learning can turn an avalanche of unstructured information – images, documents, text, videos, speech – into something with real business value like less down…
Utilities Providers Select SAP Software to Drive Convenience and Personalization for Customers
WALLDORF — SAP SE (NYSE: SAP) today announced that more providers are choosing SAP Hybris solutions for utilities to stay ahead of the industry, support generation…
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