PwC T\u00fcrkiye ve SAP T\u00fcrkiye taraf\u0131ndan d\u00fczenlenen etkinlikte Tedarik Zinciri Y\u00f6netimi masaya yat\u0131r\u0131ld\u0131.<\/b><\/p>\n
Pandemiyle birlikte i\u015f d\u00fcnyas\u0131n\u0131n birinci \u00f6nceli\u011fi haline gelen tedarik zincirleri, k\u00fcresel ekonomik dalgalanmalar ve b\u00f6lgesel krizlerden de etkilendi. Teknoloji odakl\u0131 yat\u0131r\u0131mlarla verimlilik, s\u00fcrd\u00fcr\u00fclebilirlik ve dayan\u0131kl\u0131l\u0131k kazand\u0131r\u0131lan tedarik zincirleri, PwC T\u00fcrkiye ve SAP T\u00fcrkiye\u00a0taraf\u0131ndan \u0130stanbul\u2019da d\u00fczenlenen etkinlikte masaya yat\u0131r\u0131ld\u0131.<\/b><\/p>\n
PwC T\u00fcrkiye ve SAP T\u00fcrkiye\u00a0taraf\u0131ndan 26 Nisan 2023 tarihinde \u0130stanbul’da \u201c<\/span>S\u00fcrd\u00fcr\u00fclebilir ve Diren\u00e7li Tedarik Zinciri Y\u00f6netimi\u201d ba\u015fl\u0131kl\u0131 bir konferans d\u00fczenlendi.\u00a0\u0130\u015f d\u00fcnyas\u0131ndan \u00f6nemli isimlerin kat\u0131ld\u0131\u011f\u0131 etkinli\u011fin a\u00e7\u0131l\u0131\u015f\u0131n\u0131, PwC T\u00fcrkiye K\u0131demli Orta\u011f\u0131 Cenk Ulu ve SAP T\u00fcrkiye Genel M\u00fcd\u00fcr\u00fc U\u011fur Candan yapt\u0131. PwC Almanya EMEA B\u00f6lgesi Operasyonel D\u00f6n\u00fc\u015f\u00fcm Hizmetleri Lideri Stefan Schrauf ve SAP EMEA South B\u00f6lgesi Tedarik Zinciri \u00c7\u00f6z\u00fcmleri Direkt\u00f6r\u00fc Tuna Atmaca da a\u00e7\u0131l\u0131\u015f oturumunda konu\u015ftu. Yar\u0131m g\u00fcnl\u00fck etkinlikte, ak\u0131ll\u0131 fabrika d\u00f6n\u00fc\u015f\u00fcm\u00fc, s\u00fcrd\u00fcr\u00fclebilirlik, izlenebilir ve entegre lojistik y\u00f6netimi gibi tedarik zincirine dair konular, farkl\u0131 sekt\u00f6rler oda\u011f\u0131nda ele al\u0131nd\u0131. Dijital Tedarik Zinciri \u00e7\u00f6z\u00fcmlerinin tasar\u0131m, planlama, \u00fcretim, lojistik, bak\u0131m ve servis dahil t\u00fcm s\u00fcre\u00e7leri birbirine ba\u011flayarak \u015firketler i\u00e7in yaratt\u0131\u011f\u0131 de\u011fer ele al\u0131nd\u0131.<\/p>\n \u201cYapay zeka sistemleri, tedarik zinciri y\u00f6netimi i\u00e7in art\u0131k ka\u00e7\u0131n\u0131lmaz\u201d<\/b><\/p>\n Etkinli\u011fin a\u00e7\u0131l\u0131\u015f konu\u015fmas\u0131n\u0131 yapan SAP T\u00fcrkiye Genel M\u00fcd\u00fcr\u00fc U\u011fur Candan<\/b>, \u201cDe\u011fi\u015fim r\u00fczgarlar\u0131n\u0131 g\u00f6\u011f\u00fcslemek i\u00e7in tedarik zincirlerimizi esnek ve \u00e7evik yap\u0131lar ile g\u00fc\u00e7lendirmeliyiz. Bu do\u011frultuda t\u00fcm d\u00fcnyada, \u00f6zellikle \u00fcretim i\u015fletmeleri End\u00fcstri 4.0 kapsam\u0131nda Ak\u0131ll\u0131 Fabrika yat\u0131r\u0131mlar\u0131n\u0131 h\u0131zland\u0131r\u0131yorlar. Gururla belirtmek isterim ki, en \u00e7ok yat\u0131r\u0131m yapt\u0131\u011f\u0131m\u0131z alan ve SAP\u2019yi bug\u00fcne getiren en \u00f6nemli unsur tedarik zinciri y\u00f6netimi. 5 y\u0131ldan uzun s\u00fcredir tedarik zinciri s\u00fcre\u00e7leri i\u00e7in bulut teknolojilerle pek \u00e7ok \u00e7\u00f6z\u00fcm sunuyoruz ve yenilerini de yak\u0131n zamanda ekleyece\u011fiz. Sistem, insan ve nesnenin bir araya geldi\u011fi yapay zeka sistemleri tedarik zinciri i\u00e7in art\u0131k ka\u00e7\u0131n\u0131lmaz. \u00d6zellikle ChatGPT\u2019nin i\u015f d\u00fcnyas\u0131nda \u00e7ok daha h\u0131zl\u0131 kullan\u0131laca\u011f\u0131n\u0131 \u00f6ng\u00f6r\u00fcyoruz. SAP de, de\u011fi\u015fen t\u00fcm bu denklemde u\u00e7tan uca \u00e7\u00f6z\u00fcm sa\u011flayan bir teknoloji \u015firketi olarak \u00f6nemli bir yer tutmaya devam edecek.\u201d<\/p>\n CEO\u2019lar\u0131n %46\u2019s\u0131 tedarik zincirlerinde yeni d\u00fczenlemelere haz\u0131rlan\u0131yor<\/b><\/p>\n A\u00e7\u0131l\u0131\u015f konu\u015fmas\u0131n\u0131 yapan bir di\u011fer isim PwC T\u00fcrkiye K\u0131demli Orta\u011f\u0131 Cenk Ulu<\/b>; \u201cBug\u00fcn\u00fcn birbirine ba\u011fl\u0131 ve h\u0131zla de\u011fi\u015fen d\u00fcnyas\u0131nda, tedarik zinciri y\u00f6netimi \u015firketlerin ba\u015far\u0131s\u0131nda hayati \u00f6nem ta\u015f\u0131yor. Son y\u0131llardaki geli\u015fmeler, do\u011fal afetler, jeopolitik istikrars\u0131zl\u0131k ve k\u00fcresel salg\u0131nlar gibi bir\u00e7ok zorlu\u011fu beraberinde getirdi. S\u00fcrd\u00fcr\u00fclebilir tedarik zincirleri, \u00fcretim ve ta\u015f\u0131mac\u0131l\u0131\u011f\u0131n \u00e7evresel etkisini azaltmaya, etik ve adil i\u015f\u00e7ilik uygulamalar\u0131n\u0131 te\u015fvik etmeye ve yerel topluluklar\u0131 desteklemeye odaklan\u0131yor. PwC olarak her y\u0131l ger\u00e7ekle\u015ftirdi\u011fimiz 26. K\u00fcresel CEO Ara\u015ft\u0131rmamam\u0131za g\u00f6re CEO\u2019lar\u0131n %46\u2019s\u0131 gelecek 12 ay i\u00e7erisinde kar\u015f\u0131lar\u0131na \u00e7\u0131kabilecek jeopolitik zorluklarla ba\u015f edebilmek i\u00e7in tedarik zincirlerinde yeni d\u00fczenlemeler yapmay\u0131 hedefliyor. \u00d6zellikle T\u00fcrkiye\u2019deki CEO\u2019lar\u0131n operasyonel maliyetleri d\u00fc\u015f\u00fcrmek, alternatif tedarik\u00e7ileri ara\u015ft\u0131rmak gibi tedarik zinciri i\u015flevi ile ili\u015fkili konularda hali haz\u0131rda yap\u0131lan \u00e7al\u0131\u015fmalar\u0131n \u00f6n\u00fcm\u00fczdeki d\u00f6nemlerde de s\u00fcrece\u011fini g\u00f6r\u00fcyoruz\u201d dedi.\u00a0<\/span><\/p>\n PwC T\u00fcrkiye ve SAP T\u00fcrkiye\u2019nin etkinli\u011finde, SAP Dijital Tedarik Zinciri \u00e7\u00f6z\u00fcmlerinin tasar\u0131m, planlama, \u00fcretim, lojistik, bak\u0131m ve servis dahil t\u00fcm s\u00fcre\u00e7leri birbirine ba\u011flarken, \u015firketler i\u00e7in nas\u0131l de\u011ferler yaratt\u0131\u011f\u0131 anlat\u0131ld\u0131. PwC T\u00fcrkiye’nin sundu\u011fu stratejiden uygulamaya tedarik zinciri y\u00f6netimi hizmetleri ile u\u00e7tan uca dijital odakl\u0131 tedarik zinciri d\u00f6n\u00fc\u015f\u00fcm\u00fcn\u00fcn nas\u0131l sa\u011flad\u0131\u011f\u0131 da konu\u015fuldu. Etkinlik kapsam\u0131nda \u201cTedarik Zinciri D\u00f6n\u00fc\u015f\u00fcm\u00fcnde Kritik Ba\u015far\u0131 Fakt\u00f6rleri\u201d ba\u015fl\u0131\u011f\u0131yla d\u00fczenlenen panele de Temsa COO\u2019su Fatih Tun\u00e7bilek, Kastamonu Entegre Global Tedarik Zinciri Direkt\u00f6r\u00fc Halim S\u0131r\u00e7anc\u0131, T\u00fcpra\u015f Tedarik Zinciri Direkt\u00f6r\u00fc G\u00f6ksel Baydar,\u00a0PwC T\u00fcrkiye Tedarik Zinciri Hizmetleri Lideri, \u015eirket Orta\u011f\u0131 Dr. \u0130smail Karak\u0131\u015f ve SAP T\u00fcrkiye Bulut ve i\u015f \u00c7\u00f6z\u00fcmlerinden Sorumlu Genel M\u00fcd\u00fcr Yard\u0131mc\u0131s\u0131 B\u00fclent Karal<\/b> kat\u0131ld\u0131.<\/p>\n \u0130nsan kayna\u011f\u0131, d\u00f6n\u00fc\u015f\u00fcme haz\u0131rlan\u0131yor<\/b><\/p>\n Panelde s\u00f6z alan Temsa COO\u2019su Fatih Tun\u00e7bilek<\/b>, \u201cOtomotivde \u00e7ip kriziyle ba\u015flayan s\u0131k\u0131nt\u0131lar, pandemi, sava\u015f ve kurdaki dalgalanmalarla birlikte b\u00fcy\u00fcd\u00fc. Sekt\u00f6r, bu krizler sebebiyle talebi yakalamakta gecikti, adeta \u00fcr\u00fcn verememe noktas\u0131na geldi.\u00a0Bu d\u00f6nemde, t\u00fcm s\u00fcre\u00e7lerin u\u00e7tan uca izlenebilirli\u011fi, uzak kontaklarla ili\u015fkilerin y\u00f6netimi, ekiplerin yetkinli\u011fi gibi konular \u00f6ne \u00e7\u0131kt\u0131. Biz de Temsa olarak \u015firketimizi gelece\u011fe haz\u0131rl\u0131yoruz. \u00c7evik bir d\u00f6n\u00fc\u015f\u00fcm i\u00e7indeyiz.\u00a0\u0130nsan kayna\u011f\u0131m\u0131z\u0131 kavramsal ve k\u00fclt\u00fcrel olarak d\u00f6n\u00fc\u015f\u00fcme haz\u0131rl\u0131yoruz. T\u00fcm fonksiyonlar\u0131n \u00e7evikle\u015fmesi ve kendi ba\u015f\u0131na karar alabilecek etkinli\u011fe ula\u015fmas\u0131 i\u00e7in yat\u0131r\u0131m yap\u0131yoruz\u201d diye konu\u015ftu.<\/p>\n \u201cBelirsizli\u011fin ya\u015fam bi\u00e7imi haline geldi\u011fi i\u015f d\u00fcnyas\u0131nda \u00e7evik ve diren\u00e7li yap\u0131lara ihtiya\u00e7 var\u201d<\/b><\/p>\n Kastamonu Entegre Global Tedarik Zinciri Direkt\u00f6r\u00fc Halim S\u0131r\u00e7anc\u0131<\/b>, \u201cSon y\u0131llarda hem \u00fclkemizde hem b\u00f6lgemizde hem de t\u00fcm d\u00fcnyada ya\u015fanan krizler kar\u015f\u0131s\u0131nda tedarik zinciri fonksiyonlar\u0131nda ciddi aksamalar ya\u015fanmamas\u0131 i\u00e7in, t\u00fcm payda\u015flar\u0131m\u0131zla birlikte dijital d\u00f6n\u00fc\u015f\u00fcm projeleri y\u00fcr\u00fctt\u00fck. Bu arada gelecekte artaca\u011f\u0131n\u0131 \u00f6ng\u00f6rd\u00fc\u011f\u00fcm\u00fcz m\u00fc\u015fteri taleplerine cevap verebilmek amac\u0131yla, yeni tesis yat\u0131r\u0131mlar\u0131 yapt\u0131k. Son zamanlarda maliyet ve hizmet kalitesi a\u00e7\u0131s\u0131ndan \u00e7ok dalgalanan ve sekt\u00f6r\u00fcm\u00fczde \u00e7ok b\u00fcy\u00fck bir \u00f6neme sahip olan lojistik maliyetlerini kontrol alt\u0131nda tutabilmek i\u00e7in, gemi, t\u0131r gibi ta\u015f\u0131ma arac\u0131 yat\u0131r\u0131mlar\u0131 yapt\u0131k, dikey entegrasyon projelerini hayata ge\u00e7irdik. Belirsizli\u011fin art\u0131k bir ya\u015fam bi\u00e7imi haline geldi\u011fi ve risklerin giderek artt\u0131\u011f\u0131 g\u00fcn\u00fcm\u00fcz i\u015f d\u00fcnyas\u0131nda, daha diren\u00e7li ve \u00e7evik yap\u0131lar kurmak, bu yap\u0131lar\u0131 kuracak ve geli\u015ftirecek insan kayna\u011f\u0131n\u0131 temin edip tutundurmak ve t\u00fcm payda\u015flar\u0131 kapsayan b\u00fcy\u00fck tedarik zincirini oda\u011f\u0131m\u0131za almak art\u0131k vazge\u00e7ilmez bir hedef haline geldi\u201d dedi.<\/p>\n Robotlar\u0131n pay\u0131n\u0131 art\u0131rarak s\u00fcrd\u00fcr\u00fclebilirli\u011fe odaklanacak<\/b><\/p>\n \u00dcretimin devaml\u0131l\u0131\u011f\u0131 sa\u011flamak, verimlili\u011fi art\u0131rmak ve maliyetleri kontrol alt\u0131nda tutmak i\u00e7in yat\u0131r\u0131m yapt\u0131klar\u0131n\u0131 s\u00f6yleyen T\u00fcpra\u015f Tedarik Zinciri Direkt\u00f6r\u00fc G\u00f6ksel Baydar<\/b>, \u201c\u00dcretimin devaml\u0131l\u0131\u011f\u0131 sa\u011flamak ve verimlili\u011fi art\u0131rmak oda\u011f\u0131yla \u00e7al\u0131\u015fmalar\u0131n\u0131 s\u00fcrd\u00fcrd\u00fcklerini a\u00e7\u0131klayan T\u00fcpra\u015f Tedarik Zinciri Direkt\u00f6r\u00fc G\u00f6ksel Baydar<\/b>, \u201cRafinerilerimizde\u00a0h\u0131z verdi\u011fimiz dijitalle\u015fme faaliyetlerimizle i\u015f s\u00fcre\u00e7lerimizi daha verimli hale getirdik. Bu sayede, yo\u011fun insan g\u00fcc\u00fcyle yap\u0131lan, emek isteyen rutin i\u015fleri teknolojik uygulamalar arac\u0131l\u0131\u011f\u0131yla h\u0131zland\u0131rarak \u00a0zamandan tasarruf ediyoruz. \u015eu anda robotik uygulamalar\u0131n i\u015f s\u00fcre\u00e7lerimizdeki pay\u0131 y\u00fczde 65-70 civar\u0131nda. Teknolojik uygulamalar\u0131 yayg\u0131nla\u015ft\u0131rarak bu oran\u0131 \u00f6n\u00fcm\u00fczdeki d\u00f6nemde art\u0131rmay\u0131 ve s\u00fcrd\u00fcr\u00fclebilir d\u00f6n\u00fc\u015f\u00fcm yolculu\u011fumuzu h\u0131zland\u0131rmay\u0131 planl\u0131yoruz. Rafinerilerimiz aras\u0131nda ortak stok \u00e7al\u0131\u015fmalar\u0131, sat\u0131n alma ve lojistik maliyetleri minimizasyonu ve optimizasyonu gibi konularda daha da iyile\u015fme kaydetmek i\u00e7in \u00e7al\u0131\u015f\u0131yoruz\u201d dedi.<\/p>\n \u201cGelecekte rekabet, tedarik zincirleri aras\u0131nda olacak\u201d<\/b><\/p>\n PwC T\u00fcrkiye \u015eirket Orta\u011f\u0131 ve Tedarik Zinciri Y\u00f6netimi Hizmetleri Lideri Dr. \u0130smail Karak\u0131\u015f<\/b>; “Gelece\u011fin tedarik zincirlerinin ba\u011flant\u0131l\u0131, otonom ekosistemler olarak tan\u0131ml\u0131yoruz; bu vizyona ula\u015fmak i\u00e7in ise temel olarak; kapal\u0131 d\u00f6ng\u00fc entegre planlama, ak\u0131ll\u0131 lojistik, \u015feffafl\u0131k ve s\u00fcrd\u00fcr\u00fclebilirlik, dinamik tedarik zinciri segmentasyonu ve Yapay Zeka (AI) olmak \u00fczere be\u015f yetkinlik alan\u0131na yat\u0131r\u0131m yapmak gerekli. PwC perspektifinden tedarik zincirleri; dijital, \u00e7evik, senkronize, \u015feffaf, ileriye d\u00f6n\u00fck veriye dayal\u0131 modelleme yapabilen bir noktaya evriliyor. Bu do\u011frultuda tedarik zinciri ili\u015fkili konular, CEO’lar\u0131n g\u00fcndeminde de art\u0131k \u00f6ncelikli olarak yer al\u0131yor. \u00d6n\u00fcm\u00fczdeki d\u00f6nemde tedarik zinciri ile ilgili liderlerin g\u00fcndem maddeleri aras\u0131nda \u015firketler i\u00e7in de\u011fer \u00fcretme, dijitalle\u015fme, \u00e7eviklik, risk y\u00f6netimi, ESG ve \u0130novasyon \u00f6ne \u00e7\u0131kacak. Bu g\u00fcndem maddelerine ili\u015fkin tedarik zincirlerinde d\u00f6n\u00fc\u015f\u00fcm ihtiyac\u0131 art\u0131k ka\u00e7\u0131n\u0131lmaz; \u015firketler d\u00f6n\u00fc\u015f\u00fcm yolculu\u011funda ba\u015far\u0131ya ula\u015fmak i\u00e7in s\u00fcre\u00e7, sistem ve organizasyon & yetkinlik alanlar\u0131n\u0131 birlikte de\u011ferlendirmeli, \u00fcst y\u00f6netim deste\u011fiyle birlikte \u00e7al\u0131\u015fanlar\u0131n d\u00f6n\u00fc\u015f\u00fcme kat\u0131l\u0131m\u0131 ve de\u011fi\u015fim y\u00f6netimi alanlar\u0131na \u00f6nem vermeli” dedi.<\/p>\n \u201cTedarik zinciri, en kritik ba\u015far\u0131 fakt\u00f6r\u00fc haline geldi\u201d<\/b><\/p>\n SAP T\u00fcrkiye Bulut ve i\u015f \u00c7\u00f6z\u00fcmlerinden Sorumlu Genel M\u00fcd\u00fcr Yard\u0131mc\u0131s\u0131 B\u00fclent Karal<\/b> ise \u201cTedarik zinciri her zaman \u00f6nemli bir i\u015fleve sahip olmakla beraber,\u00a0 <\/span>son zamanlarda kurumlar\u0131n ba\u015far\u0131s\u0131ndaki kritik fakt\u00f6r haline geldi. G\u00fc\u00e7l\u00fc bir tedarik zinciri olmayan i\u015fletmeler, ba\u015far\u0131s\u0131zl\u0131k riskiyle kar\u015f\u0131 kar\u015f\u0131ya kal\u0131yor. Bu sebeple tedarik zinciri liderleri, bug\u00fcne kadar hi\u00e7 olma\u011f\u0131 kadar \u00f6nemli ve de\u011ferli sorumluluklar \u00fcstleniyor. Yeni d\u00f6nemde kurumlar\u0131n operasyonlar\u0131n\u0131 y\u00fcr\u00fcten COO\u2019lar ve tedarik zincirine liderlik eden CSCO\u2019lar, gelece\u011fin CEO adaylar\u0131 olarak kar\u015f\u0131m\u0131za \u00e7\u0131k\u0131yor\u201d diye konu\u015ftu.<\/p>\n","protected":false},"excerpt":{"rendered":" PwC T\u00fcrkiye ve SAP T\u00fcrkiye taraf\u0131ndan d\u00fczenlenen etkinlikte Tedarik Zinciri Y\u00f6netimi masaya yat\u0131r\u0131ld\u0131. Pandemiyle birlikte i\u015f d\u00fcnyas\u0131n\u0131n birinci \u00f6nceli\u011fi haline gelen tedarik zincirleri, k\u00fcresel ekonomik…<\/p>\n","protected":false},"author":29,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[4576652],"tags":[],"sapn-display":[4572323,4572533,4573591],"sapn-type":[4574919],"class_list":["post-1343","post","type-post","status-publish","format-standard","hentry","category-bulut","sapn-display-homepage-hero","sapn-display-topic-hero","sapn-display-top-stories","sapn-type-bildiri"],"yoast_head":"\n