{"id":2140,"date":"2025-11-20T12:25:55","date_gmt":"2025-11-20T12:25:55","guid":{"rendered":"https:\/\/news.sap.com\/turkey\/?p=2140"},"modified":"2025-11-20T12:25:56","modified_gmt":"2025-11-20T12:25:56","slug":"sap-turkiye-business-unleashed-inovasyon-gunu-etkinligini-istanbulda-gerceklestirdi","status":"publish","type":"post","link":"https:\/\/news.sap.com\/turkey\/2025\/11\/sap-turkiye-business-unleashed-inovasyon-gunu-etkinligini-istanbulda-gerceklestirdi\/","title":{"rendered":"SAP T\u00fcrkiye, \u201cBusiness Unleashed\u201d \u0130novasyon G\u00fcn\u00fc etkinli\u011fini \u0130stanbul\u2019da ger\u00e7ekle\u015ftirdi"},"content":{"rendered":"

Kurumsal uygulama yaz\u0131l\u0131mlar\u0131 ve i\u015f odakl\u0131 yapay zeka \u00e7\u00f6z\u00fcmlerinde d\u00fcnya lideri SAP, \u0130stanbul\u2019da d\u00fczenledi\u011fi SAP Business Unleashed \u0130novasyon G\u00fcn\u00fc<\/i><\/b>\u2019 <\/span>nde i\u015f d\u00fcnyas\u0131yla bulu\u015ftu. Etkinlikte, SAP\u2019nin bulut tabanl\u0131 teknolojilerini\u00a0 <\/span>kullanan \u015firketler, i\u015f s\u00fcre\u00e7lerinde fark yaratan inovasyon hikayelerini anlatt\u0131. <\/i><\/b><\/p>\n

\u0130\u015f d\u00fcnyas\u0131, yapay zekan\u0131n sundu\u011fu potansiyeli etkinle\u015ftirmek i\u00e7in ortak bir ke\u015fif yolculu\u011funa \u00e7\u0131kt\u0131. Kurumsal uygulama yaz\u0131l\u0131mlar\u0131 ve i\u015f odakl\u0131 yapay zeka \u00e7\u00f6z\u00fcmlerinde d\u00fcnya lideri SAP, d\u00fczenledi\u011fi SAP Business Unleashed \u0130novasyon G\u00fcn\u00fc\u2019n<\/span>de i\u015f d\u00fcnyas\u0131ndan farkl\u0131 sekt\u00f6rlerden 500\u2019\u00fc a\u015fk\u0131n y\u00f6neticiyle bulu\u015ftu. \u0130stanbul\u2019<\/span>da ger\u00e7ekle\u015ftirilen etkinlikte, SAP\u2019nin bulut tabanl\u0131 teknolojilerini kullanan \u015firketler, i\u015f s\u00fcre\u00e7lerinde fark yaratan SAP inovasyon hikayelerini payla\u015ft\u0131.<\/p>\n

Etkinli\u011fe kat\u0131lanlar, SAP\u2019nin bulut tabanl\u0131 uygulamar\u0131nda g\u00fcvenle tutulan verilerle y\u00fcr\u00fct\u00fclen i\u015f s\u00fcre\u00e7lerinin, nas\u0131l fark yaratt\u0131\u011f\u0131n\u0131 dinleme \u015fans\u0131 buldu. <\/span>SAP T\u00fcrkiye Kurumsal Mimar ve \u00c7\u00f6z\u00fcm Y\u00f6neticisi Burcu \u00dcn, etkinli\u011fin a\u00e7\u0131l\u0131\u015f\u0131nda yapay zekan\u0131n bulut d\u00f6n\u00fc\u015f\u00fcm\u00fcnde kullan\u0131m\u0131n\u0131 ve i\u015f s\u00fcre\u00e7lerine etkisini vurgulad\u0131.<\/p>\n

U\u011fur Candan: \u201c2027-2030 y\u0131llar\u0131 aras\u0131nda b\u00fcy\u00fck bir d\u00f6n\u00fc\u015f\u00fcm bekleniyor\u201d<\/b><\/p>\n

Etkinlikte \u201c<\/span>Veriden De\u011fere Yolculuk\u201d ba\u015fl\u0131kl\u0131 konu\u015fma ger\u00e7ekle\u015ftiren SAP T\u00fcrkiye Genel M\u00fcd\u00fcr\u00fc U\u011fur Candan, \u201c<\/span>Yapay zeka odakl\u0131 yeni nesil teknolojilerin, i\u015f d\u00fcnyas\u0131nda kullan\u0131m\u0131 bulut teknolojileri sayesinde h\u0131zla yayg\u0131nla\u015f\u0131yor. Bug\u00fcn T\u00fcrkiye’deki 200\u2019den fazla kurulu\u015f, bulut ERP altyap\u0131s\u0131 ve en geli\u015fmi\u015f teknolojiler ile operasyonlar\u0131n\u0131 d\u00f6n\u00fc\u015ft\u00fcrme yetkinli\u011fine sahip. T\u00fcrkiye\u2019deki bu h\u0131zl\u0131 adaptasyon, Avrupa ve di\u011fer geli\u015fmi\u015f pazarlardaki e\u011filimin bir ad\u0131m \u00f6tesinde seyrediyor. Bu tablo \u00fclkemizin, bilgi birikimi ve teknolojileri erken uygulamada ne kadar \u00f6nc\u00fc bir konumda oldu\u011funu g\u00f6steriyor.<\/p>\n

Yapay zeka destekli sistemler, \u00e7al\u0131\u015fan deneyimi alan\u0131nda da yayg\u0131nla\u015f\u0131yor. G\u00fcn\u00fcm\u00fczde y\u00fcz binlerce profesyonel, insan kaynaklar\u0131 s\u00fcre\u00e7lerinde her g\u00fcn yapay zeka deste\u011fiyle daha h\u0131zl\u0131 ve etkin bir \u015fekilde \u00e7al\u0131\u015f\u0131yor. \u00dcstelik yapay zeka sadece globalde de\u011fil, T\u00fcrkiye’de de yayg\u0131n bi\u00e7imde kullan\u0131l\u0131yor. T\u00fcrkiye\u2019deki \u015firket ve kurumlar, birbirleriyle yedekli \u00e7al\u0131\u015fan birden fazla veri merkezi arac\u0131l\u0131\u011f\u0131yla yapay zekadan faydalanabiliyor. Sekt\u00f6rdeki b\u00fcy\u00fcme oranlar\u0131 da bu ivmeyi destekliyor. Bili\u015fim ve ileti\u015fim teknolojileri sekt\u00f6r\u00fcn\u00fcn 2023\u2019te dolar baz\u0131nda %27\u2019lik b\u00fcy\u00fcme ivmesi de \u00fclkemizin potansiyelini g\u00f6zler \u00f6n\u00fcne seriyor. Ayr\u0131ca, sekt\u00f6r\u00fcn 5 y\u0131ll\u0131k ortalama b\u00fcy\u00fcme oran\u0131 %5 iken, 2025 y\u0131l\u0131nda da 34,6 milyar dolara ula\u015f\u0131lmas\u0131 hedefleniyor. Teknolojinin h\u0131zl\u0131 evrimiyle birlikte \u00fcr\u00fcn \u00f6m\u00fcrleri, fiyatland\u0131rmalar\u0131 ve sunduklar\u0131 potansiyel de \u00f6nemli \u00f6l\u00e7\u00fcde de\u011fi\u015fiyor\u201d dedi.<\/p>\n

Yapay zekan\u0131n etkisiyle, \u00f6<\/span>zellikle 2027-2030 y\u0131llar\u0131 aras\u0131nda b\u00fcy\u00fck bir d\u00f6n\u00fc\u015f\u00fcm beklendi\u011fini vurgulayan U\u011fur Candan, \u201c<\/span>Bir \u015firketin ERP gibi sistemleri d\u0131\u015f\u0131ndaki uygulamalarda yer alan bilgi ve fonksiyonlara eri\u015febilmesi ve etkin bir \u015fekilde kullanabilmesi giderek kritik hale geliyor. \u015eirketlerin yapay zeka alan\u0131nda ihtiya\u00e7 duyaca\u011f\u0131 kabiliyetlere eri\u015fim ve SAP ve SAP d\u0131\u015f\u0131ndaki yapay zeka ara\u00e7lar\u0131ndan de\u011fer odakl\u0131 \u00e7\u0131kt\u0131lar \u00fcretecekleri bir ekosistem olu\u015fturulmal\u0131. Bu ba\u011flamda, bulut tabanl\u0131 veri ve yapay zeka platformu Databricks ile i\u015fbirli\u011fimiz, \u00e7\u00f6z\u00fcmler, i\u015f s\u00fcre\u00e7leri, mod\u00fcller, veri ve fonksiyonlar\u0131n entegre bir \u015fekilde y\u00f6netilmesi a\u00e7\u0131s\u0131ndan b\u00fcy\u00fck \u00f6nem ta\u015f\u0131yor\u201d a\u00e7\u0131klamas\u0131n\u0131 yapt\u0131.<\/p>\n

Andreas Krause: <\/b>\u201c<\/span>Business Data Cloud \u00e7\u00f6z\u00fcm\u00fc, %80’e varan zaman tasarrufu sa\u011fl\u0131yor<\/b>\u201d<\/p>\n

\u201c<\/span>SAP Business Data Cloud ile Veri Y\u00f6netiminde Yeni D\u00f6nem\u201d ba\u015fl\u0131kl\u0131 konu\u015fmas\u0131nda SAP BTP EMEA B\u00f6lgesi M\u00fc\u015fteri Dan\u0131\u015fmanl\u0131\u011f\u0131 Grup Ba\u015fkan\u0131 Andreas Krause, \u201c<\/span>G\u00fcn\u00fcm\u00fcz\u00fcn en temel meselesi, uygulamalar\u0131n veri ve yapay zeka ile nas\u0131l entegre edilebilece\u011fidir. Yapay zeka ile ger\u00e7e\u011fe yak\u0131n g\u00f6r\u00fcnt\u00fcler olu\u015fturman\u0131n ne kadar kolayla\u015ft\u0131\u011f\u0131n\u0131 ve bunlar\u0131 ay\u0131rt etmenin zorlu\u011funu d\u00fc\u015f\u00fcnd\u00fc\u011f\u00fcm\u00fczde, i\u015fletmelerin do\u011fru ve g\u00fcvenilir bilgiye olan ihtiyac\u0131 kritik \u00f6nem ta\u015f\u0131yor. Biz de yapay zekan\u0131n do\u011fru verilerle entegre olmas\u0131n\u0131 sa\u011flayarak m\u00fc\u015fterilerimize yard\u0131mc\u0131 olmay\u0131 ama\u00e7l\u0131yoruz. Bu konuda en \u00e7ok kar\u015f\u0131la\u015ft\u0131\u011f\u0131m\u0131z sorun, farkl\u0131 departmanlar\u0131n ayn\u0131 verinin kopyalar\u0131n\u0131 tekrar tekrar olu\u015fturmas\u0131 ve bunun da gereksiz veri \u00e7o\u011falt\u0131m\u0131na ve tutars\u0131zl\u0131klara neden olmas\u0131. Bu durum, yapay zeka uygulamalar\u0131n\u0131n kullan\u0131m\u0131n\u0131 zorla\u015ft\u0131r\u0131yor ve elde edilen sonu\u00e7lar\u0131n g\u00fcvenilirli\u011fini sorgulat\u0131yor. Yeni \u00e7\u00f6z\u00fcm\u00fcm\u00fcz Business Data Cloud ile bu sorunlara son veriyoruz\u201d dedi.<\/p>\n

“SAP <\/span>Business Data Cloud \u00e7\u00f6z\u00fcm\u00fcn\u00fcn, yapay zeka uygulamalar\u0131 i\u00e7in gereken g\u00fcvenilir veri temelini sa\u011flad\u0131\u011f\u0131n\u0131; SAP ve SAP d\u0131\u015f\u0131<\/span> uygulamalarda olu\u015fan veriyi semantik bir \u015fekilde y\u00f6netme imkan\u0131 sundu\u011funu s\u00f6yleyen “Andreas Krause, \u201c<\/span>SAP <\/span>Business Data Cloud, i\u015f gereksinimlerine g\u00f6re modeller olu\u015fturabilirken, bu i\u015flemi verileri kopyalamadan ger\u00e7ekle\u015ftiriyor. \u00c7\u00f6z\u00fcm; uyumlu veriler (harmonized data), veri \u00fcr\u00fcnleri (data product), i\u015f verisi yap\u0131s\u0131 (analytical model) ve ak\u0131ll\u0131 uygulamalar (insight app) olmak \u00fczere, d\u00f6rt temel bile\u015fenden olu\u015fuyor. Uyumlu veriler sayesinde, SAP\u2019<\/span>nin t\u00fcm uygulamalar\u0131ndaki veriyi anlayabiliyor ve bunlar aras\u0131ndaki ili\u015fkileri \u00e7\u00f6zebiliyor. Veri \u00fcr\u00fcnleri, sadece veri tan\u0131m\u0131n\u0131 de\u011fil, ayn\u0131 zamanda kullan\u0131ma haz\u0131r, in\u015fa edilmi\u015f veri yap\u0131lar\u0131 sunarak \u00e7al\u0131\u015fmay\u0131 \u00f6nemli \u00f6l\u00e7\u00fcde kolayla\u015ft\u0131r\u0131yor. Farkl\u0131 veri t\u00fcrlerini tan\u0131mlamam\u0131za, s\u0131n\u0131fland\u0131rmam\u0131za ve organize etmemize olanak tan\u0131yor. Ak\u0131ll\u0131 uygulamalar katman\u0131 da y\u00f6netilen veri \u00fcr\u00fcnlerine dayal\u0131 uygulama, rapor ve panolar sunarak i\u00e7g\u00f6r\u00fc elde etmeyi ve karar almay\u0131 destekliyor. SAP verilerini harici verilerle birle\u015ftirme ve yapay zeka uygulamalar\u0131 i\u00e7in g\u00fcvenilir bir temel olu\u015fturma imkan\u0131yla i\u015fletmelere \u00f6nemli avantajlar vaat ediyor. \u00d6zellikle SAP verileriyle \u00e7al\u0131\u015f\u0131rken %80 oran\u0131nda zaman kazand\u0131rmas\u0131 ve veri kopyalama ihtiyac\u0131n\u0131n ortadan kalkmas\u0131, bu platformun de\u011ferini art\u0131r\u0131yor\u201d ifadelerini kulland\u0131.<\/p>\n

Hava\u015f Genel M\u00fcd\u00fcr\u00fc Mete Erna: \u201c<\/b> B<\/b><\/span>uluta ge\u00e7i\u015f karar\u0131m\u0131z stratejik bir tercih olarak \u00f6ne \u00e7\u0131k\u0131yor \u201d<\/b><\/p>\n

SAP\u2019<\/span>nin Platin \u0130\u015f Orta\u011f\u0131 Detaysoft\u2019<\/span>un sponsorlu\u011funda ger\u00e7ekle\u015ftirilen \u201c<\/span>B\u00fcy\u00fcme Yolculu\u011funda Ak\u0131ll\u0131 D\u00f6n\u00fc\u015f\u00fcm\u201d ba\u015fl\u0131kl\u0131 panelde konu\u015fan Hava\u015f Genel M\u00fcd\u00fcr\u00fc Mete Erna, bulut tabanl\u0131 ERP\u2019<\/span>nin i\u015f d\u00fcnyas\u0131na katt\u0131\u011f\u0131 de\u011feri ve sundu\u011fu rekabet avantaj\u0131n\u0131 \u015fu s\u00f6zlerle payla\u015ft\u0131: \u201c<\/span>Hava\u015f, k\u00f6kleri T\u00fcrk Hava Yollar\u0131 ve Devlet Hava Meydanlar\u0131 \u0130\u015fletmesi ortakl\u0131\u011f\u0131na dayanan, T\u00fcrkiye’nin en ba\u015far\u0131l\u0131 \u00f6zelle\u015ftirme projelerinden biri olarak, 1933\u2019<\/span>ten bu yana sekt\u00f6rde \u00f6nc\u00fc bir rol \u00fcstleniyor. Yurt i\u00e7i ve d\u0131\u015f\u0131nda toplam 36 havaliman\u0131nda yer hizmetleri faaliyetlerimizi s\u00fcrd\u00fcr\u00fcyoruz. 2004 y\u0131l\u0131ndan bu yana SAP kullan\u0131c\u0131s\u0131 olan bir kurum olarak, ger\u00e7ekle\u015ftirdi\u011fimiz ilk SAP kurulum projesinde dahi iddial\u0131 bir yakla\u015f\u0131mla sadece 6 ay gibi k\u0131sa bir s\u00fcrede kapsaml\u0131 bir ge\u00e7i\u015f sa\u011flad\u0131k. O g\u00fcnden bu yana da t\u00fcm operasyonel s\u00fcre\u00e7lerimizi SAP altyap\u0131s\u0131 \u00fczerinde geli\u015ftirerek ilerliyoruz.\u201d<\/p>\n

Mete Erna, \u201c<\/span>Teknolojik geli\u015fmeleri yak\u0131ndan takip etme ve dijitalle\u015fme stratejilerimiz do\u011frultusunda, 2023 y\u0131l\u0131nda Detaysoft ile birlikte yeni bir SAP d\u00f6n\u00fc\u015f\u00fcm projesi ba\u015flatt\u0131k. Bu s\u00fcre\u00e7te, \u015firketimize uzun y\u0131llard\u0131r ba\u011fl\u0131l\u0131kla hizmet eden ve ilk SAP projemizde de g\u00f6rev alm\u0131\u015f olan deneyimli \u00e7al\u0131\u015fanlar\u0131m\u0131z\u0131n projeye sa\u011flad\u0131\u011f\u0131 katk\u0131, bizim i\u00e7in b\u00fcy\u00fck bir avantaj sundu. Buluta ge\u00e7i\u015f karar\u0131m\u0131z ise g\u00fcvenlik, performans ve esneklik a\u00e7\u0131s\u0131ndan sundu\u011fu faydalar nedeniyle stratejik bir tercih olarak \u00f6ne \u00e7\u0131kt\u0131. Yeni SAP S\/4HANA ortam\u0131, standartlar\u0131 korurken ayn\u0131 zamanda \u00f6zel ihtiya\u00e7lar\u0131m\u0131za daha esnek \u00e7\u00f6z\u00fcmler \u00fcretmemizi sa\u011fl\u0131yor. Otomasyon, yapay zeka ve makine \u00f6\u011frenmesi gibi alanlardaki geli\u015fim potansiyeliyle de gelecekteki dijital d\u00f6n\u00fc\u015f\u00fcm hedeflerimizi destekliyor. \u00d6zellikle web tabanl\u0131 entegrasyonlarda sa\u011flad\u0131\u011f\u0131 kolayl\u0131klar sayesinde i\u015f s\u00fcre\u00e7lerimiz daha verimli bir yap\u0131ya kavu\u015ftu. Bu d\u00f6n\u00fc\u015f\u00fcm s\u00fcrecinde aceleci davranmaktan ka\u00e7\u0131nd\u0131k. Detaysoft\u2019un dan\u0131\u015fman ekibiyle \u015firket i\u00e7i proje ekibimizin uyumlu i\u015fbirli\u011fi, s\u00fcrecin ba\u015far\u0131l\u0131 \u015fekilde ilerlemesini sa\u011flad\u0131. Projenin sahibi kurumun, dan\u0131\u015fman ekiple ayn\u0131 dili konu\u015fabilecek yetkinlikte bir ekip kurmas\u0131n\u0131n, bu t\u00fcr projelerde ba\u015far\u0131n\u0131n en kritik unsurlar\u0131ndan biri oldu\u011funa inan\u0131yoruz\u201d diye ekledi.<\/p>\n

Eren Perakende CIO\u2019su Ahmet Hilmi Ersoy: \u201c25 \u00fclkede operasyonlar y\u00f6netiyoruz\u201d<\/b><\/p>\n

SAP Gold \u0130\u015f Orta\u011f\u0131 Vektora\u2019n\u0131n sponsorlu\u011funda d\u00fczenlenen \u201cDijital D\u00f6n\u00fc\u015f\u00fcm Yolculu\u011funuzu Ger\u00e7ek Bir Ser\u00fcvene D\u00f6n\u00fc\u015ft\u00fcr\u00fcn\u201d ba\u015fl\u0131kl\u0131 panelde konu\u015fan Eren Perakende CIO\u2019su Ahmet Hilmi Ersoy, \u201c<\/span>Perakende ve tekstil alan\u0131nda\u00a0faaliyet g\u00f6steren k\u00f6kl\u00fc\u00a0bir\u00a0\u015firketiz. 25\u00a0\u00fclkede 14 markan\u0131n\u00a0 <\/span>ma\u011fazac\u0131l\u0131k, online ve toptan perakende operasyonlar\u0131n\u0131\u00a0y\u00f6netiyoruz. Sekt\u00f6r\u00fcn t\u00fcm dinamiklerini yak\u0131ndan takip edip, globalde b\u00fcy\u00fcme hedefimizi kararl\u0131l\u0131kla s\u00fcrd\u00fcr\u00fcyoruz. \u015eu anda 600\u2019<\/span>den fazla ma\u011fazam\u0131z bulunuyor, Bunu 5 y\u0131l i\u00e7inde 1.000\u2019<\/span>in \u00fczerine \u00e7\u0131karmay\u0131\u00a0ama\u00e7l\u0131yoruz. B\u00fcy\u00fcme yolculu\u011fumuza bu hedef do\u011frultusunda devam ediyoruz.\u00a0Temsil etti\u011fimiz geni\u015f\u00a0portf\u00f6yde\u00a0d\u00fcnya markalar\u0131\u00a0bulunuyor. Ayr\u0131ca, iplik\u00a0\u00fcretiminden konfeksiyona kadar t\u00fcm a\u015famalar\u0131n\u0131\u00a0kendi b\u00fcnyemizde ger\u00e7ekle\u015ftirdi\u011fimiz entegre bir\u00a0\u00fcretim yap\u0131s\u0131na sahibiz\u201d\u00a0ifadelerini kullanarak, \u201c<\/span>B\u00fcy\u00fcme vizyonumuzu g\u00fc\u00e7lendirmek ad\u0131na,\u00a0\u00e7ekirdek sistemlerimizi yenileme ihtiyac\u0131\u00a0duyduk. Yakla\u015f\u0131k 17 y\u0131ld\u0131r kulland\u0131\u011f\u0131m\u0131z ERP sisteminden, modern ve global yap\u0131m\u0131za daha uygun olan RISE with SAP sistemine ge\u00e7i\u015f yapt\u0131k\u201d dedi.<\/p>\n

SAP<\/b> Bulut ve \u0130\u015f \u00c7\u00f6z\u00fcmleri GMY\u2019si B\u00fclent Karal: \u201cD\u00f6n\u00fc\u015f\u00fcm\u00fcn merkezinde yapay zeka var\u201d<\/b><\/p>\n

SAP T\u00fcrkiye\u2019nin Bulut ve \u0130\u015f \u00c7\u00f6z\u00fcmleri Genel M\u00fcd\u00fcr Yard\u0131mc\u0131s\u0131\u00a0B\u00fclent Karal ise \u201cSAP Yat\u0131r\u0131mlar\u0131n\u0131z\u0131n Geri D\u00f6n\u00fc\u015f H\u0131z\u0131\u201d ba\u015fl\u0131kl\u0131 panelde \u015fu bilgileri payla\u015ft\u0131:<\/p>\n

“SAP\u2019nin yapay zeka \u00e7\u00f6z\u00fcm\u00fc SAP Business AI, yaln\u0131zca basit otomasyonun \u00f6tesine ge\u00e7erek; finans, tedarik zinciri ve insan kaynaklar\u0131 gibi farkl\u0131 i\u015f fonksiyonlar\u0131 aras\u0131nda ger\u00e7ek zamanl\u0131 i\u015f birli\u011fi kuruyor ve s\u00fcre\u00e7leri daha ak\u0131ll\u0131 hale getiriyor. Ancak etkili yapay zeka i\u00e7in yaln\u0131zca algoritmalar de\u011fil, g\u00fcvenilir veriler ve sa\u011flam uygulamalar da gerekiyor.\u00a0SAP Business Suite \u00e7\u00f6z\u00fcm\u00fc ile bu \u00fc\u00e7 temel unsuru tek \u00e7at\u0131 alt\u0131nda benzersiz bir \u015fekilde bulu\u015fturuyoruz. Sat\u0131n almadan \u00f6demeye, sipari\u015ften tahsilata kadar t\u00fcm s\u00fcre\u00e7leri entegre eden uygulamalar\u0131m\u0131z, d\u00fc\u015f\u00fck kodlu ara\u00e7larla geni\u015fletilebiliyor ve sekt\u00f6re \u00f6zel \u00e7\u00f6z\u00fcmlerle uyarlanabiliyor. SAP ve SAP d\u0131\u015f\u0131 sistemlerden gelen veriler ise tek bir birle\u015fik Business Data Cloud \u00e7\u00f6z\u00fcm\u00fc ile senkronize ediliyor. Bu sayede kurumlar veri entegrasyonuna de\u011fil, i\u00e7g\u00f6r\u00fcye odaklan\u0131yor. SAP Joule gibi yapay zeka destekli dijital asistanlar\u0131m\u0131z, i\u015f birimleri aras\u0131nda s\u00fcrekli \u00f6\u011frenen, uyum sa\u011flayan ve zaman kazand\u0131ran \u00e7\u00f6z\u00fcmler sunuyor. Bu yap\u0131n\u0131n yaratt\u0131\u011f\u0131 sinerji yaln\u0131zca verimlili\u011fi de\u011fil; ayn\u0131 zamanda kurumsal \u00e7evikli\u011fi, inovasyon h\u0131z\u0131n\u0131 ve rekabet g\u00fcc\u00fcn\u00fc de s\u00fcrd\u00fcr\u00fclebilir bi\u00e7imde art\u0131r\u0131yor.<\/p>\n

Nobel<\/b> \u0130la\u00e7 BT ve PMO Direkt\u00f6r\u00fc Kaan Marangoz: \u201cK\u00fclt\u00fcrel bir d\u00f6n\u00fc\u015f\u00fcm ger\u00e7ekle\u015ftiriyoruz\u201d<\/b><\/p>\n

SAP i\u015f orta\u011f\u0131 NTT DATA Business Solutions sponsorlu\u011funda ger\u00e7ekle\u015ftirilen \u201cD\u00f6n\u00fc\u015f\u00fcm R\u00fczgar\u0131nda \u00d6nc\u00fcler\u201d isimli panelde yer alan Nobel \u0130la\u00e7 Bilgi Teknolojileri ve PMO (Proje Y\u00f6netim Ofisi) Direkt\u00f6r\u00fc Kaan Marangoz \u015fu a\u00e7\u0131klamay\u0131 yapt\u0131: \u201cNobel \u0130la\u00e7, 70 y\u0131l\u0131 a\u015fk\u0131n s\u00fcredir T\u00fcrk ila\u00e7 sekt\u00f6r\u00fcnde \u00fcretim, ihracat ve Ar-Ge alanlar\u0131nda \u00f6nc\u00fc ad\u0131mlar atan bir \u015firket. 17 y\u0131ldan fazla bir s\u00fcredir kulland\u0131\u011f\u0131m\u0131z mevcut SAP \u00e7\u00f6z\u00fcm\u00fcm\u00fcz\u00fc RISE with SAP\u00a0teknolojisi ile d\u00f6n\u00fc\u015ft\u00fcrmek, Nobel \u0130la\u00e7\u2019\u0131n dijitalle\u015fme yolculu\u011funda att\u0131\u011f\u0131m\u0131z en kritik ad\u0131mlardan biri oldu. Sadece bir sistem ge\u00e7i\u015fi de\u011fil, ayn\u0131 zamanda k\u00fclt\u00fcrel bir d\u00f6n\u00fc\u015f\u00fcm ger\u00e7ekle\u015ftiriyoruz. Veri y\u00f6netimi alan\u0131nda da \u00f6nemli ad\u0131mlar att\u0131k, \u00fcretim makinelerimizden IoT cihazlar\u0131 arac\u0131l\u0131\u011f\u0131yla veri topluyoruz. Farkl\u0131 operasyonel sistemlerdeki verileri karar destek sistemleriyle entegre ettik, e\u015f zamanl\u0131 olarak yapay zeka taraf\u0131nda da proaktif bir yakla\u015f\u0131m benimsedik. \u00d6n\u00fcm\u00fczdeki fazlarda yapay zeka, ileri analitikler ve yeni nesil entegrasyonlarla bu dijitalle\u015fme yolculu\u011funu s\u00fcrd\u00fcrece\u011fiz. NTT DATA ile kurdu\u011fumuz \u00e7\u00f6z\u00fcm odakl\u0131 ve g\u00fcvene dayal\u0131 i\u015f birli\u011fi sayesinde bu projeyi ba\u015far\u0131yla hayata ge\u00e7irdik ve gelece\u011fe g\u00fc\u00e7l\u00fc bir dijital altyap\u0131yla ilerliyoruz\u201d<\/p>\n

Standard Profil Grup BT Direkt\u00f6r\u00fc Arif Zubaro\u011flu: \u201cBu d\u00f6n\u00fc\u015f\u00fcm\u00fcn bize \u00f6nemli kazan\u0131mlar sa\u011flayaca\u011f\u0131na inan\u0131yoruz\u201d<\/b><\/p>\n

Etkinli\u011fin ikinci yar\u0131s\u0131nda SAP Gold \u0130\u015f Orta\u011f\u0131 Solvia\u2019n\u0131n sponsorlu\u011funu \u00fcstlendi\u011fi \u201cOtomotivde Gelece\u011fi Yakalayanlar\u201d ba\u015fl\u0131kl\u0131 panelde konu\u015fan Standard Profil Grup BT Direkt\u00f6r\u00fc Arif Zubaro\u011flu, yapay zekaya sekt\u00f6rel bir bak\u0131\u015f a\u00e7\u0131s\u0131 getirerek \u015fu de\u011ferlendirmede bulundu:\u00a0\u201cOtomotivdeki h\u0131zl\u0131 de\u011fi\u015fim ve rekabet ortam\u0131nda, biz de uzun y\u0131llard\u0131r kulland\u0131\u011f\u0131m\u0131z SAP sistemlerimizi birle\u015ftirerek ve HANA veritaban\u0131n\u0131n h\u0131z\u0131yla entegre ediyoruz. Bu entegrasyonun, operasyonel s\u00fcre\u00e7lerimize \u00e7eviklik kataca\u011f\u0131na inan\u0131yoruz. Ayn\u0131 zamanda, BW (Business Warehouse) yerine SAP Datasphere gibi yeni nesil yaz\u0131l\u0131mlarla entegrasyonumuzu g\u00fc\u00e7lendirerek, kaynak kullan\u0131m\u0131m\u0131z\u0131 optimize etmeyi ve ihtiya\u00e7 duydu\u011fumuz verilere anl\u0131k olarak eri\u015fmeyi hedefliyoruz. Lojistik ve \u00fcretimdeki detayl\u0131 yap\u0131m\u0131z\u0131 daha da verimli hale getirmeyi ama\u00e7l\u0131yoruz\u201d dedi ve s\u00f6zlerini \u015f\u00f6yle tamamlad\u0131:\u00a0\u201cBilgi g\u00fcvenli\u011fi ve reg\u00fclasyonlar\u0131n kritik \u00f6neme sahip oldu\u011fu otomotiv sekt\u00f6r\u00fcnde, RISE with SAP platformunun sundu\u011fu uyumluluk avantajlar\u0131n\u0131n fark\u0131nday\u0131z. Bu nedenle de do\u011fru bir karar verdi\u011fimizi d\u00fc\u015f\u00fcn\u00fcyoruz. Belirledi\u011fimiz yol haritas\u0131 do\u011frultusunda, bu d\u00f6n\u00fc\u015f\u00fcm bize \u00f6nemli kazan\u0131mlar sa\u011flayaca\u011f\u0131na inan\u0131yoruz.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

Kurumsal uygulama yaz\u0131l\u0131mlar\u0131 ve i\u015f odakl\u0131 yapay zeka \u00e7\u00f6z\u00fcmlerinde d\u00fcnya lideri SAP, \u0130stanbul\u2019da d\u00fczenledi\u011fi SAP Business Unleashed \u0130novasyon G\u00fcn\u00fc\u2019 nde i\u015f d\u00fcnyas\u0131yla bulu\u015ftu. Etkinlikte, SAP\u2019nin…<\/p>\n","protected":false},"author":29,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[4495971,4577107,4573725],"tags":[],"sapn-display":[4572323,4572533,4573591],"sapn-type":[4574530],"class_list":["post-2140","post","type-post","status-publish","format-standard","hentry","category-ekosistem","category-etkinlikler","category-sektorler","sapn-display-homepage-hero","sapn-display-topic-hero","sapn-display-top-stories","sapn-type-basin-bildirisi"],"yoast_head":"\nSAP T\u00fcrkiye, \u201cBusiness Unleashed\u201d \u0130novasyon G\u00fcn\u00fc etkinli\u011fini \u0130stanbul\u2019da ger\u00e7ekle\u015ftirdi - SAP T\u00fcrkiye Bas\u0131n Odas\u0131<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/news.sap.com\/turkey\/2025\/11\/sap-turkiye-business-unleashed-inovasyon-gunu-etkinligini-istanbulda-gerceklestirdi\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SAP T\u00fcrkiye, \u201cBusiness Unleashed\u201d \u0130novasyon G\u00fcn\u00fc etkinli\u011fini \u0130stanbul\u2019da ger\u00e7ekle\u015ftirdi\" \/>\n<meta property=\"og:description\" content=\"Kurumsal uygulama yaz\u0131l\u0131mlar\u0131 ve i\u015f odakl\u0131 yapay zeka \u00e7\u00f6z\u00fcmlerinde d\u00fcnya lideri SAP, \u0130stanbul\u2019da d\u00fczenledi\u011fi SAP Business Unleashed \u0130novasyon G\u00fcn\u00fc\u2019 nde i\u015f d\u00fcnyas\u0131yla bulu\u015ftu. 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