SAP shows double-digit growth in Education and Training division

achieves top five ranking in both local and global industry league tables

LondonSAP has outstripped the competition to reveal a 12.7% growth rate in the revenues of its Education and Training division for 2001.

SAP was the only company ranked in the global top four to experience growth above the market average, with all three companies above SAP (ranked by number of delegates) experiencing negative growth over the year.

The global tables were compiled by IDC, the world’s leading provider of technology intelligence, industry analysis, market data, and strategic and tactical guidance to builders, providers and users of information technology.

IDC’s findings are backed up at UK level, with SAP UK recently placed as the fourth largest IT training provider in the country, in an
independent survey.

“Our success over the last year has been due to two key factors,” said Dave Simonds, education director at SAP UK. “Firstly, we take a customer-centric approach to our training. We work with our customers to develop relevant content and deliver it in the most appropriate way, be it in a classroom, at the customer’s site, remotely or in our mobile classrooms. Secondly, we’ve extended the range of our technical training to encompass everyone who comes into contact with an SAP system, including non-technical end-users.”

IDC comments on this expansion into new training areas in its report: “SAP has stepped into the educational consulting space to support increased value for its customer implementations and to drive additional revenue from
each engagement.”

Later this month, SAP will introduce SAP Learning Solution, a fully integrated learning management solution (LMS). The launch will accelerate SAP’s move into e-learning and the blended solutions and LMS markets.

“Training has been seen as an expense rather than an investment for far too long,” commented Simonds. “This is changing, as companies begin to realise its value and potential for return on investment. However, to maximise this, they need to partner with providers who can offer a full range of content, consulting services and technologies. That’s what SAP can provide.”

In the last three years SAP has transformed rapidly from being only a Technical Training Centre, focused on servicing the needs of SAP implementers and technical teams, to now offering a full range of services. These include technical training, education and training strategy, planning, implementation and business improvement services suitable for a broad range of employees in IT teams and end-users.

“Customers like Waterford Crystal and Eurotunnel rely on us to offer fast, cost-efficient training to facilitate knowledge transfer and ultimately leave them self sufficient and equipped to get the most out of their systems,”
added Simonds