First Mobile Application for SAP® Business ByDesign™ Solution Available on Apple iTunes Store

SAP NEWSBYTEAs growing numbers of employees increasingly work from the road more than the office, companies of all sizes are demanding immediate access to business applications to be able to run their business from any location, at any time. Furthering its objective of supporting these companies through accelerating the mobilization of SAP® solutions, SAP AG (NYSE: SAP) has created an iPhone application for the SAP® Business ByDesign™ solution, which is now available on the Apple iTunes Store. This mobile version of the integrated on-demand solution specifically dedicated to midsize companies is easy to use and available for free to all customers of feature pack 2.5 for SAP Business ByDesign, launched in July 2010, and requires only a user and password.

“Customers today have to run real-time businesses with a mobile workforce that needs to quickly make decisions no matter where they are,” said Peter Lorenz, executive vice president, Small and Midsize Enterprises, and corporate officer at SAP AG. “This mobile app for SAP Business ByDesign is an integral step in delivering greater value for all users and expanding our on-demand business.”

In a first step, SAP has focused on providing content mainly for management and sales roles. Managers, for example, can instantly approve, reject or forward items that require immediate attention, including price lists and quote or payment approvals. In addition, personalized mobile reports provide up-to-the-minute details of company operations and key facts. Sales representatives are supported by mobile lead and opportunity management as well as account and activity management. A scenario that is also supported is the ability to check product availability online for sales orders, and the possibility to immediately create a sales order as follow-up.

With the next version of SAP Business ByDesign, SAP plans to make additional scenarios available and to support further mobile devices, including BlackBerry, Android and Windows Phone 7. The company will also aim to enable partners to create supplemental content, which can then become an incremental part of the application.

The application is available for the iPhone, with a minimal requirement of version iOS 3.1.3. Access to the application is granted via a secure https connection.

Customers of feature pack 2.5 for SAP Business ByDesign can access the application on iTunes.

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