FELTHAM, United Kingdom — SAP AG (NYSE: SAP) today announced the appointment of Steve Winter to Managing Director of SAP UK and Ireland (UKI) effective as of beginning of September. He replaces Tim Noble who was recently promoted to head of Emerging Markets in Europe, Middle East and Africa (EMEA). In this role, Winter will be responsible for working closely with customers in supporting them to achieve their strategic goals as well as executing SAP’s UKI’s business strategy.
Previously, Winter served as Chief Operating Officer (COO) of SAP North America, gaining a wealth of experience in the role. During his time as COO in North America, he led a number of key teams including the Premier Customer Network Centre of Excellence, Business Operations, Ecosystems & Alliances, Small and Midsize Enterprises (SME), Value Engineering, and Sustainability teams. During his six year tenure at SAP, Winter has also held positions of Executive Vice President of Enterprise Sales for SAP North America and led Enterprise Sales in both the Midwest and Southwest regions. Prior to SAP he was at PeopleSoft for 12 years where he worked in various executive sales management roles.
“I am excited to be joining the SAP UK and Ireland team at this time,” said Steve Winter. “The team has seen some great successes and I look forward to working with them to build on this momentum. We will continue to support customers of all sizes as they look to take advantage of our innovations, technologies and solutions to better run and manage their businesses.”
Commenting on Winter’s appointment, Franck Cohen, president of SAP EMEA, said “Steve’s experience, gained from a number of key roles at SAP America, is perfectly suited to this role. Under his leadership, I am certain that Steve will continue to move the business forward in the UK and Ireland and ensure SAP drives innovation for our customers.”
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