SAP promotes Stefan Höchbauer to lead company’s Middle and Eastern Europe region

SAP NEWSBYTESAP SE today announced that Stefan Höchbauer has been appointed as President of SAP Middle & Eastern Europe (MEE). He succeeds Michael Kleinemeier who recently joined the company’s Global Managing Board. An established executive for these markets, Höchbauer most recently worked as SAP’s MEE Chief Operating Officer as well as interim head of SAP’s business in Commonwealth of Independent States (CIS).

“Stefan is a veteran leader in the MEE region who has been instrumental in helping shape and grow the MEE region,” said,Robert Enslin, Member of the SAP Executive Board and President of Global Customer Operations.

Höchbauer will report to Franck Cohen, President of EMEA, who will be responsible for the business in Western and Southern Europe, the Middle East and Africa as well as Middle and Eastern Europe. To reflect the additional responsibility, Cohen announced several other changes that include organizing this business into two distinct geographies. Darren Roos, current EMEA COO and Steve Tzikakis, the managing director for EMEA South, will take on new leadership roles. Roos will now oversee BeLux, France Netherlands, Nordics and UKI. Tzikakis, managing director of EMEA South, will lead a new South unit, including Africa, Cyprus, Greece, Israel, Italy, MENA (Middle East & North Africa), Portugal, Spain and Turkey.

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Melissa Joelson, +33 683611275,, CET

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