London, UK – April 29, 2025 – SAP today announces the winners of its 2025 SAP Customer Success Awards for UKI, which celebrate the achievements of visionary companies that have driven transformative change through SAP products and cloud technologies, including AI.

The winners continue to showcase new ways of thinking and set the benchmark for their industry, ultimately making the world run better.

The winners are:

Industry Leader Award – Reckitt

Reckitt implemented SAP Analytics Cloud to improve decision-making and forecasting by tackling issues such as decentralised planning and manual workflows and processes. The global implementation has optimised operations, benefitting more than 1,000 employees. Early adopters report improved focus on decision-making, establishing Reckitt as a leader in financial planning and analysis technology.

Transformation Titan Award – Accenture LLP

Accenture LLP handles 920,000 invoices annually, each with complex, non-standard contract terms. The process was manually intensive and for larger accounts required a large commercial services team.

To boost efficiency, Accenture LLP is deploying an SAP BTP Gen AI-driven application. This will help simplify invoicing, minimise manual entries, and increase accuracy. The initiative will enable the commercial services team to refocus on client delivery as the application provides a one-stop shop for time and materials invoicing, accelerating data availability, and enhancing billing accuracy.

Business Network Innovator Award – Twinings Ovaltine

Twinings Ovaltine previously faced challenges of owning multiple SAP and third-party ERPs across geographies and business units, where the lack of commonality across processes limited insight and agility.

It seamlessly integrated core SAP S/4HANA, SAP IBP, SAP Analytics Cloud and SAP Ariba for end to end visibility and data insights across planning, manufacturing, procurement, sales, and finance.

Cloud ERP Champion Award – Accenture

Accenture’s foreign exchange (FX) risk management was previously fragmented across numerous non-integrated systems.

Recognising the challenges faced, Accenture took on a multi-year initiative to incorporate SAP’s digital, data-driven, and automated FX risk solutions into its hedging strategies. The effort has led to success in implementing a variety of new and mature SAP functionalities including the balance sheet exposure (BSE) Fiori app, cash flow hedge effectiveness and accounting, GenAI alerts, SAP Analytics Cloud and trade management. Through this strategic move, Accenture has standardised FX risk solutions to enhance efficiency and accuracy.

Customer Experience Award – Thames Water Utilities Limited

Thames Water Utilities Limited faced substantial challenges in managing critical processes within the water industry, including leak allowance, refund, and special read job tasks. To support this, Thames Water transformed its operations by implementing an SAP Fiori-driven system equipped with BYP-based workflows. This solution enhanced control, reporting, and approvals, resulting in reduced Average Handling Time (AHT), the elimination of unnecessary requests, and financial benefits.

People Experience Award – BT Group

BT Group seized the opportunity to participate in a global program exploring AI integration within SAP SuccessFactors solutions.

Through this initiative, BT implemented AI-driven tools to enhance HR processes. This included AI-assisted skills matching for recruitment as well as using SAP’s Joule copilot to minimise administrative tasks. These advancements increased efficiency, reduced task time, and empowered HR teams, resulting in improved candidate selection and enriched employee experiences.

Services Superstar Award – GlaxoSmithKline

GlaxoSmithKline faced challenges in workforce planning, which relied heavily on manual efforts and Excel. It has since implemented SAP Analytics Cloud for Workforce Planning to transition to a unified, automated solution.

This has enhanced forecasting accuracy, ensured consistent reporting, and increased data visibility, while reducing dependence on disparate tools. It also improved collaboration, facilitating more informed decision-making, cost optimisation, and long-term financial agility.

AI Excellence Award – Standard Chartered

Standard Chartered has enhanced its goal setting and feedback processes using SAP solutions to foster a culture of performance excellence, which is crucial for delivering optimised business value and impact.

Recognising the time-consuming nature of completing detailed goal setting blocks of text, especially for employees working in a non-native language, Standard Chartered sought to improve both the experience and the quality of these exchanges. As part of this, it offered staff safe opportunities to explore, experiment and upskill using Generative AI. Early outcomes of this initiative show increased efficiency and positive sentiment towards AI tools, contributing to improved productivity and employee experience.

Leila Romane, Managing Director, SAP UK & Ireland said: “At SAP, we focus on the long-term health of our customer relationships, and celebrating success is a key part of that. These awards give us an opportunity to look back at what has been achieved over the past 12 months and highlight how our clients are disrupting their industries while driving positive change. Congratulations to our winners and finalists, and a big thank you to our judges for their continued support.”

Huge thanks to all our judges for their passion, continued support, and for investing the time in scoring our entries: James BatesCraig DaleLucy HammondBrian McKennaThea Peterson.