SAP MENA Press Room

SAP’s Co-Innovative app “PODway” ensures Accessibility for all, at Expo 2020 Dubai

The app ensures an exceptional visitor experience for People of Determination

Dubai, United Arab Emirates — 29 March 2022— An innovative application, co-innovated by SAP for People of Determination, has embedded accessibility into the very fabric of Expo 2020 Dubai. The application, PODway, enabled an exceptional visitor experience for People of Determination at the first major global event to be staged since the pandemic.

SAP, the Official Innovative Enterprise Software Partner of Expo 2020 Dubai, designed PODway to help People of Determination navigate the site easily, highlighting accessible features in each pavilion and accessible services via real-time event insights. The first World Expo to be a certified Sensory Accessible Event by Sensory Access, Expo 2020 Dubai and SAP have engaged extensively with the community and relevant stakeholders throughout PODway’s development, in line with its ambition to be the most inclusive World Expo ever.

Salem Bawazir, Functional Tester (POD) Creative Reality – IFT at Expo 2020 Dubai

A series of accessibility forums have helped gain a thorough understanding of the complete journey of a person of determination, with Expo 2020 Dubai used a testing group for use at future events of such scale.

PODway supports those with mobility, visual, hearing, cognitive and/or sensory-access needs. Features include: wayfinding guidance; navigation to Expo 2020 Dubai using various transport options; information about initiatives, exhibits and events for, or by, people of determination.

The PODway app also includes details about assistive devices or accessible features and their availability across the site, alongside an ‘Assistance and SOS’ button for immediate contact and appropriate support – underpinned by geotracking of a person’s position onsite.

Zakaria Haltout, Managing Director SAP UAE: “As a strategic partner of Expo 2020 Dubai, SAP has taken seriously the opportunity to achieve our shared accessibility goals by delivering inclusive experiences through the PODway app. We hope the capabilities of PODway will live on well after Expo 2020 Dubai, acting as a catalyst for increased accessibility in Dubai, the UAE and the wider region due to the dedicated, targeted features it provides to drive accessibility standards and boost inclusivity.”

Dina Storey, Director of Sustainability Operations, Expo 2020 Dubai, said: “Expo 2020 Dubai is committed to celebrating diversity and promoting inclusivity, and the PODway app ensures that each and every visitor with differentiated needs can make the most of the incredible experiences Expo has to offer.”

The PODway app is available from Apple and Google Play.

More information on accessibility at Expo 2020 can be found here.

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About SAP

SAP’s strategy is to help every business run as an intelligent enterprise. As a market leader in enterprise application software, we help companies of all sizes and in all industries run at their best: SAP customers generate 87% of total global commerce. Our machine learning, Internet of Things (IoT), and advanced analytics technologies help turn customers’ businesses into intelligent enterprises. SAP helps give people and organizations deep business insight and fosters collaboration that helps them stay ahead of their competition. We simplify technology for companies so they can consume our software the way they want – without disruption. Our end-to-end suite of applications and services enables business and public customers across 25 industries globally to operate profitably, adapt continuously, and make a difference. With a global network of customers, partners, employees, and thought leaders, SAP helps the world run better and improve people’s lives. For more information, visit www.sap.com.

 

For more information, press only:

Husain Al Tamimi, SAP +971 56 6811641, husain.tamimi@sap.com

Claire McPeak, SAP, +971 50 554 1302, c.mcpeak@sap.com

Tony Luke, Wallis, +971 50 927 1100, sap@wallispr.com

Michelle Oribello, Wallis, +971 56 783 3877, sap@wallispr.com

 

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