Discover how Harrods, using SAP Customer Experience solutions, is creating an unparalleled customer experience. In this video, Sofia Mogilewskaja, Senior Manager Customer Engagement at Harrods, takes you behind the scenes of this number one luxury retailer worldwide. You will get exclusive insights into their customer-centric strategy, personalization initiatives and advanced CRM technologies.
Learn how using the right data and having data together in one place at the same time can benefit the business and deliver the best user experience.