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SAP Announces Social Procurement Initiative For India

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The 4Ds that Strengthen The Social Welfare Architecture

Aims to strengthen the country’s social enterprises, advance sustainability goals, and support inclusive socio-economic growth.

Mumbai, January 13, 2025SAP India, today announced its social procurement initiative, designed to empower social enterprises, by integrating them into corporate value chains and aligning with the nation’s development goals. The announcement underscores the company’s commitment to the region and its vision for sustainable growth.

As per the World Economic Forum, India is home to more than 2 million social enterprises, with close to 25% led by women, making it one of the most dynamic entrepreneurial environments globally.  These enterprises work across diverse sectors, including healthcare, education, agriculture, clean energy, financial inclusion, water, and sanitation, and are focused on pioneering sustainable business practices, while fostering inclusion, and local entrepreneurship. SAP’s support and collaboration with industry stakeholders aim to accelerate these activities while helping increased corporate purchasing from social enterprises. Corporates buying from social enterprises result in a positive impact on people and the environment, at the same time helping large businesses achieve their CSR, diversity, and sustainability goals. This is a nascent space with significant potential as evidence highlights; businesses are seeing positive business and social outcomes emerging from their supply chain inclusion and sustainability programs.

 

From left to right- Srikrishna Sridhar Murthy – Co founder and CEO, Sattva Consulting, Aarti Mohan – Co founder and Partner, Sattva Consulting, Sagarika Bose – Head CSR, SAP in India, Satya Narayana Meena – CFO, Government e-Market (GeM), Manish Prasad, President and Managing Director, SAP Indian Subcontinent and Ashwani Narang – Vice President and Business Head, Intelligent Spend and Business Network – Indian Subcontinent, SAP launching the report at “Advancing Social Procurement” event in Mumbai.

Launching the program in India, Manish Prasad, President and Managing Director, SAP Indian Subcontinent, said, “This initiative underscores our commitment to ensuring that good, ethical, and sustainable, corporate practices are woven into the fabric of business. By collaborating with social enterprises and nurturing alliances across our ecosystem, we can transform procurement decisions into an opportunity to uplift communities, generate jobs, and drive sustainable and equitable growth across the communities we operate. Social procurement has the potential to be a transformative tool to improve people’s lives.”

The initiative on social procurement is aligned with the Government of India’s (GoI) interventions including the Government eMarketplace (GeM), Open Network for Digital Commerce (ONDC), Make in India, and promotion of Farmer’s Producer Organizations (FPOs), —designed to:

On the sidelines of the launch, SAP India also unveiled a report entitled ‘Social Procurement: Paving the Way for Business Resilience and Sustainability’, in collaboration with Sattva Consulting, highlighting social procurement as a strategic priority for Indian businesses to drive sustainable growth while addressing long-term societal impact. The findings of the report further call on corporates to deepen their investments in impact businesses, fostering resilience and opportunity through impactful partnerships.

Srikrishna Sridhar Murthy, CEO and Co-Founder, Sattva, stated “The study highlights social procurement’s potential to unlock economic value by engaging social enterprises, FPOs, and MSMEs, fostering resilience and inclusivity in supply chains. Effective implementation requires a comprehensive operating model with cross-functional and cross-departmental collaboration and infrastructure development to enhance the discoverability and scale of social enterprises, supported by investments from stakeholders like philanthropic foundations and DFIs.”

Through these social procurement initiatives, SAP will drive responsible business transformation, while being aligned to India’s wider growth agenda.

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