Businesses Need to Do Three Things in 2018: SAPPHIRE NOW Makes It Happen

Feature Article — It’s not too early to start thinking about SAPPHIRE NOW in 2018, taking place June 5-7 in Orlando, Florida.

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March 13, 2018 by Susan Galer

How to Prepare for the Perfect Omnichannel Customer Experience

Feature Article — Retailers yearn to deliver an unprecedented customer experience, but they still can’t optimize all of the data they’re gathering -- information that’s often hidden across channels, such as mobile and social media. Some brands are scrambling to solve the problem -- while others scratch their heads.

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February 23, 2018 by Derek Klobucher

Why Retail’s “Battle Worn” Offer Fantastic Value for Personalization

Feature Article — Retailers seeking a unique customer experience for each shopper often favor quantitative data. But the secret to successful personalization across channels usually hiding in the knowledge and experience of sales associates who spent years talking to customers in-store.

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February 19, 2018 by Derek Klobucher

SAP Named a Top Software and Enterprise Company by G2 Crowd

Feature Article — Last month, SAP was recognized on two of G2Crowd’s Top Company lists for 2017: ranked number 13 on the Top 100 Software list and number...

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February 1, 2018 by Ian Livengood

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