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Brilliant innovators are already abuzz about the SAPPHIRE NOW and ASUG Annual Conference, being held May 7 to 9 in Orlando, Florida, because this year’s…
Hats Off to a New Era In Baseball Caps and Customer Experience
Almost 100 years ago, New Era started making men’s “Gatsby” caps in Buffalo, New York. The company quickly switched its focus to manufacturing baseball caps…
How to Not Win Customers for Life
The experience economy is here, but sadly not everyone is ready for it. Only fourth-generation customer relationship management (CRM) can deliver personalized digital commerce experiences….
Americans Prefer to Buy from Socially Conscious Companies This Holiday Shopping Season, SAP Study Finds
WALLDORF — More than half (54 percent) of American consumers consider themselves to be socially conscious shoppers, and nearly two-thirds (63 percent) of respondents prefer…
How to Improve CX for all Businesses, Young and Old
Start-ups and legacy brands can connect with new faces and regulars, thanks to machine learning and other intelligent tech that improves the customer experience (CX).
This Holiday Season, Intelligent Technologies Will Make Shoppers Happier Than Ever
If retailers want to win plaudits from customers during the upcoming holiday season, they need to deliver more than low prices and good value. They…
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