We Are Underestimating Blockchain’s Value, Despite the Hype
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Feature Article — Just when I thought blockchain hype was hitting the over-saturation mark, I had a conversation with Joe Fox, senior vice president of Business Development and...
Corporate Sponsorships Reimagined: New York Yankees
Feature Article — Yankee Stadium holds approximately 48,000 fans – each one is an important family member and we plan to revolutionize their experiences. I’ve had two tours...
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SAP TechEd in 2017: Three Days of Community Innovation That Will Change Your Life
Feature Article — Developers are gearing up for an entirely new dimension of personalized community innovation at SAP TechEd this year in Las Vegas. “We can’t emphasize enough the...
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SAP Ariba and Muru: Trail-Blazing Startup Uses Profits to Make the World a Better Place
Feature Article — When Mitchell Ross co-founded Muru Office Supplies, he couldn’t think of a more fitting name for his Australian-based office supply startup. That’s because Muru means...
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SAP Hybris Marketing Improves Conversion Rates, Boosts Revenue by $10.1M, Increases ROI by 306 Percent
Press Release — WALLDORF — Businesses gained deeper insight into their customers and saw return on investment (ROI) rise after deploying SAP Hybris Marketing Cloud, according to a...
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