Untapped value is hiding in plain sight throughout every organization. The key is knowing how to find it. The rooftop of a big-box store is:…
Ethics Are the New Aesthetics
Veganism, a diet that includes no animal products, was once a fringe practice. Today, it’s quickly becoming mainstream. From 2014 to 2017, the number of…
When Bots Do the Bargaining
A home is the most expensive item most of us will ever buy. That’s why we invest so much time in negotiating the details of…
Marketing in the Age of AI Engine Optimization
Attracting customers through emotional resonance is a time-honored marketing tradition. Back in 1930, when housewives listened to serial radio dramas in the afternoon, a soap…
Your Customer, the AI
It sounds like a pathetic phishing attack: Click here to make $300,000 to $500,000 a year without an advanced degree and little experience. Too good…
Exploring Your Brain on Technology in the Q3 Issue of Digitalist Magazine Executive Quarterly
You’re in your office (maybe it’s a hip, airy, open-plan space), sitting in your leather swivel chair (or a hipper Aeron), and you click into…
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