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Knowledge for SAP User Groups
It isn’t just big companies that have IT complexity issues or that need to undergo digital transformation in order to serve their customers better and…
In the New Data Economy, Trust is the Ultimate Currency
The Facebook consumer privacy scandal has focused attention on the importance of trust. Mark Zuckerberg’s recent appearance before congressional investigators probing the Facebook user data…
Everyone Is a Consumer
SAP Chief Marketing Officer Alicia Tillman explains why SAP’s sales and marketing tactics must change. SAP has a head start when it comes to telling…
Blockchain: Digital Transformation’s Cinderella Steps Out
Blockchain technology is not widely understood, but its implementation as part of digital transformation could have far reaching benefits for people, companies, and other organizations….
SMEs and IT Vendors: More Than Just Friends
Small and midsize enterprises (SMEs) are looking for deeper relationships with IT vendors and say trust and mutual respect are more important than cost savings…
SAP Data Hub Solves the Next Big Challenge in Data
Companies struggling to manage and extract real value from complex data landscapes that include both Big Data and enterprise data systems now have a new, easier…
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