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CRM and Customer Experience

Embedded AI must be a Board-level Priority in 2026

A new phase of enterprise artificial intelligence is emerging, one that demands attention at the very top of the organisation. For years, companies throughout Europe,...

Feature
by Sergio Maccotta, SVP and GM, SAP MEA South
June 18, 2026
  • African Retail’s Future Hinges on Tech-driven Consumer Insights

    by Blessed Hwaire, Industry Value Advisor for Consumer Products, Life Sciences, and Retail at SAP Africa
    April 24, 2026
  • Feature

    The Fundamentals of Positive Customer Experience for 2025

    by SAP News
    January 13, 2025
  • Press Release

    Sinch and SAP Emarsys Join Forces to Elevate Customer Engagement in the Digital Era

    by Sinch
    November 20, 2024
  • Feature

    AI in Retail – Reshaping Customer Engagement and Experience

    by Dumisani Moyo, Marketing Director at SAP Africa
    January 10, 2024
  • Feature

    Smart Partnerships Key to Next-generation Customer Experience

    by Sinch
    September 22, 2023
  • Feature

    Retail In Motion: Driving Resilience and Adaptability In Modern Retail

    by Dumisani Moyo, Marketing Director at SAP Africa & Blessed Hwaire, Industry & Value Advisor at SAP Africa
    September 15, 2023
  • Feature

    SAP Commerce Cloud Powers Record $31.9 Billion in 2022 Holiday Digital Commerce Sales

    by Winnie Tran
    January 12, 2023
  • Feature

    Any Worthwhile CX Journey Should Consider the Future

    by SAP News
    August 24, 2022
  • Newsbyte

    Ignite the Consumer Power

    by SAP News
    June 2, 2022
  • Feature

    The Year of Relevance and Value

    by Mervyn George, Executive Advisor for Innovation Strategy at SAP Africa
    January 10, 2022

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