WALLDORF — At its global SAPPHIRE NOW conference, SAP SE (NYSE: SAP) unveiled SAP Business Network, the first step in its bold vision to create new…
SAP Upscale Commerce Offers Midmarket Brands No-Code, Maintenance-Free Path to Direct-to-Consumer Engagement
When the pandemic hit and physical retail outlets had to close or limit their operations, midmarket brands had to pivot quickly to sell directly to…
Leading European Organizations Select SAP Customer Experience Solutions for 360-Degree Customer View
WALLDORF — Deichmann SE and Wacker Chemie AG are gaining a 360-degree view of their customers.
Creating a Data-Driven Culture for Customer Experience Excellence
It takes a data-led culture to meet escalating consumer demands for what we want, when we want it. Researchers and customer experience (CX) experts from…
Omnichannel Insights for Marketing Decision Support
An old adage goes like this: 50% of the money spent on marketing programs is wasted. But which 50%? That question can finally be answered…
Building a Resilient E-Commerce Business with Arrow Electronics
Wholesale distributors have always acted as vital links in the global supply chain. In recent years, this position has magnified due to several key trends…
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