WALLDORF — In its latest report, Gartner assessed products from 17 vendors, including the SAP CPQ solution.
SAP Customer Experience Offers “Commerce Anywhere” with Emarsys
On October 1, SAP announced we have entered into an agreement to buy Emarsys, the leading omnichannel customer engagement provider. I couldn’t be more excited…
DAIMANI Creates VIP Customer Experiences During the Pandemic
The sports and entertainment industry has been hit hard by COVID-19. German sports club Borussia Dortmund expects to report a loss of $50.5 million in…
Why a Business Case Is the Secret to a Smooth Path to SAP S/4HANA
The right business case can become a driving force of a digital strategy. This document is the one thing that brings people together and inspires…
Myth Busters: SAP C/4HANA, the CRM Choice You Cannot Afford Not to Make
Some may think they cannot afford customer relationship management (CRM) solutions from SAP, or that SAP C/4HANA is just like other vendors. Wrong! Learn how…
CRM Is Dead, and Other Thoughts About the Customer Experience Market
Traditional customer relationship management (CRM) can’t answer the biggest customer challenge facing companies, says Jeremy Cox, a principal analyst at UK-headquartered research firm Ovum. For…
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