Some may think they cannot afford customer relationship management (CRM) solutions from SAP, or that SAP C/4HANA is just like other vendors. Wrong! Learn how…
CRM Is Dead, and Other Thoughts About the Customer Experience Market
Traditional customer relationship management (CRM) can’t answer the biggest customer challenge facing companies, says Jeremy Cox, a principal analyst at UK-headquartered research firm Ovum. For…
How to Not Win Customers for Life
The experience economy is here, but sadly not everyone is ready for it. Only fourth-generation customer relationship management (CRM) can deliver personalized digital commerce experiences….
SAP Sales Cloud Brings Intelligent CRM to Customers
WALLDORF — SAP SE (NYSE: SAP) today announced that Deutsche Telekom AG; Cooler Master Corp., a global thermal solutions provider; and KSB Group, a manufacturer…
ANWR GROUP: The Future of Retail Today
Thanks to savvy technology spending, trade cooperative ANWR GROUP is a step ahead of its time. By embracing the digital transformation, CEO and CTO Günter…
Legacy CRM is Broken
Legacy CRM was broken; we fixed it! Meet SAP C/4HANA, a fourth-generation, in-memory customer experience (CX) suite built for emerging business models. Bring together customer…
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