Corporate Sponsorships Reimagined: Equestrian Sports

Feature Article — I grew up counting in Olympic years. That’s what happens when your father rides for the German National team. As a child, I often went...

Read more

May 23, 2017 by Ingrid Klimke, 3-time Olympic Medalist in Equestrian, Trainer, and Author 244 Hot Story

Corporate Sponsorships Reimagined: Cirque du Soleil

Feature Article — Since 1984, Cirque du Soleil has grown from a single show in rural Quebec to a global and constantly-shifting ecosystem performing in over 450 cities...

Read more

May 11, 2017 by Ian Lidstone, Global Director of Corporate Alliances, Cirque du Soleil 827

TSG 1899 Hoffenheim and SAP: Scoring with Innovation

Feature Article — Technology is a central theme that runs through all business and sporting operations at Bundesliga club TSG 1899 Hoffenheim. So on closer inspection, what might...

Read more

May 4, 2017 by Isabelle Schumacher 183

Corporate Sponsorships Reimagined: National Hockey League

Feature Article — There we were, staring down a hundred years of hockey data. More than 55,000 games played, featuring 7,500 of the greatest players of all time,...

Read more

May 3, 2017 by Chris Foster, director of Digital Business Development, NHL 516

← Older posts

Follow SAP News

 
Sign up
 
 
Sign up