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SAP.iO Kicks Off Second Acceleration Program for Marketing and Commerce Startups in Munich, Germany

MUNICHSAP SE (NYSE: SAP) has announced the six startups joining the latest SAP.iO Foundry Munich cohort focused on innovative marketing and commerce solutions.

Working closely with SAP Customer Experience teams and UnternehmerTUM, the Munich cohort will focus exclusively on business-to-business (B2B) startups that transform customer relationships and help SAP customers deliver even more engaging experiences.

“The Munich Foundry has received overwhelming support from the Munich entrepreneurial community,” said Philippe Souidi, head of SAP.iO Foundry Munich. “SAP.iO is helping to foster this ecosystem with its global reach, by building bridges between customers and partners. We look forward to shaping joint offerings that lead startups to success in the area of commerce.“

The selected startups will receive curated mentorship, access to SAP technology and application programmable interfaces (APIs), and opportunities to collaborate with SAP executives and customers.

The cohort consists of the following startups:

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Benjamin Nickel, +49 170 4920616, benjamin.nickel@sap.com, CET
SAP Press Room; press@sap.com

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