Christian Klein, CEO of SAP SE, today launched the SAP Customer Data Platform during his keynote at the virtual SAP Customer Experience LIVE conference. The…
SAP Launches SAP Customer Data Platform to Enable Enterprises to Meet the Customer in the Moment
WALLDORF — SAP SE (NYSE: SAP) today announced the global launch of SAP Customer Data Platform, a next-generation customer data platform (CDP) that aims to…
Create Personal, Connected, Trusted Experiences with the Help of Partner Solutions on SAP App Center
Now flying off the virtual shelves of SAP App Center are some of the hottest innovations of 2020: apps that support the customer experience. It’s…
SAP Customer Experience LIVE: Guiding Principles for Delivering Five-Star Experiences
Customers view experiences in surprisingly simple terms. Whether you’re dining out or calling a customer service hotline, these can all be boiled down to a…
How to Nurture an Innovation Ecosystem for Customer Experience
For more than 20 years, Moritz Zimmermann has been an entrepreneur. He helped found hybris — an omnichannel ecommerce company acquired by SAP in 2013…
SAP Strengthens CX Suite to Help Customers Close the Experience Gap
WALLDORF — SAP SE (NYSE: SAP) today announced new features for its SAP C/4HANA suite of leading customer experience (CX) solutions to help businesses and…
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