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Knowledge for SAP User Groups
From July 14 to 23, 2017, the world’s top riders were in Germany for the CHIO Aachen World Equestrian Festival. SAP is a long-standing event…
Corporate Sponsorships Reimagined: Extreme Sailing Series™
Over the last three years, our boats have tripled in speed. Imagine facing a 600 kmph tennis serve. Or a Formula One car racing at…
TSG 1899 Hoffenheim and SAP: Scoring with Innovation
Technology is a central theme that runs through all business and sporting operations at Bundesliga club TSG 1899 Hoffenheim. So on closer inspection, what might…
Hey Football Fans, Keep Your Finger on the Pulse
We all have a pulse. Hopefully yours is strong, and you monitor it often. But metaphorically speaking, as fans, our favorite team has a pulse…
Super Bowl 50 Host Committee and SAP Unveil Volunteer Team App
SAN FRANCISCO — SAP SE (NYSE: SAP) and the San Francisco Bay Area Super Bowl 50 Host Committee have taken the Super Bowl 50 volunteer…
Cutting-Edge Technology Makes 49ers’ New Stadium a Fan Favorite
There are some sports arenas in the United States that can only be described as iconic. The names Madison Square Garden, a.k.a. the Mecca of basketball,…
SAP at the Miami Open: Advantage, The Fans!
SAP’s Jackie Montesinos demonstrates how the company elevates the fan experience for all ages at the 2015 Miami Open, and how SAP technology is making players…
SAP and Phizzle Unveil Bundled Solution for Automated Fan Engagement
BOSTON — SAP SE (NYSE: SAP) and Phizzle Inc. today introduced their global strategic partnership for automated fan engagement at the annual MIT Sloan Sports Analytics…
Get Ready For The Fastest Technology On Ice
The NHL has been the premier league for professional ice hockey for 98 years, and fan passion is as deeply rooted as the league itself. In…
National Hockey League Selects SAP to Transform Hockey from the Back Office to the Ice
SANTA CLARA — Today SAP SE (NYSE: SAP) and the National Hockey League (NHL) announced a multiyear partnership aimed at transforming hockey through technology co-innovation…
Duke Athletics Turbocharging Fans With Blue Devil Basketball Data
It’s a cold mid-December night in “Krzyzewskiville,” a makeshift city outside of Cameron Indoor Stadium – the home of Duke’s Blue Devils.
Replay: SAP Sports Summit at SAPPHIRE NOW
The sports world is embracing technology to better engage and excite fans, improve player and team performance, arm the media with unique insights and increase…
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